{"version":"vn-2638fb0e","content":{"version":"vn-2638fb0e","settingsRev":0,"text":{"nivaBase":"NIVA 2024 average, share of expenses, all stage sizes","nivaNotTarget":"This is an average of independent venues, not a target, and NIVA's categories are not exactly this model's lines. NIVA does not say what your shares should be.","mvtNote":"Music Venue Trust measured 17 venues in Northern Ireland in 2025. Their live music earned $5.17M against $7.38M of expense. Across everything they do, total income was about $16.1M and combined gross profit was $702,709, about four cents on each dollar of that income (converted at about $1.36 to the pound). That is Northern Ireland, not Nashville, and not NIVA.","lumpNote":"$20,000 a month is a guess; a rate times a volume times a frequency is a model. Fill in all three parts.","confirmNote":"This is the course simulator's number as we read it. Your instructor is confirming it and can change it.","nutNote":"The monthly nut is what it costs to open the doors for a month before a single ticket is sold.","gpNote":"Gross profit is revenue minus the monthly expenses. It is not profit after loan payments, taxes or the owner's pay.","howOftenNote":"How often decides where a cost is counted. One time: paid once before the doors open, so it sits inside your startup add-on and not in the monthly nut. Per month: counted in the monthly nut as typed. Per year: divided by 12 and counted in the monthly nut.","insideNote":"Your startup add-on is the course's budget for opening the building. Your one-time A5 and A6 costs sit inside it, so they are not added on top. What is left is not yet planned. If your one-time costs add up to more than the add-on, the course formula still counts only the add-on: recheck your numbers, or say in your narrative how the extra is covered.","title":"Venue Numbers","kicker":"Live Industry Lab · MBU 4210 Venue Management II · Assignments A9 and A10","story":"Venue Numbers is the simulator for A9 and A10. You plug in the numbers of your building, and it works out everything that follows: how many people the room holds, the rent, what it costs to run the room each month, the debt you begin with, and in Part II the revenue and the month you break even. Nothing you type has your name on it. Only the venue name and the numbers are saved.","how":"Open a venue, then share its six-character code so teammates can join and edit the same numbers live. Start on the first step and work down. Nothing is locked, so you can open any step in any order. The tool computes the numbers. It does not write your paper.","introUp":"A9 and A10 only work if they agree with the assignments you already handed in. Type the numbers from your own A4, A7 and A8 here. Leave a box empty if you do not have it yet: the tool will say so rather than guess.","introSpace":"You type three things on this page: the building's total square feet with any parking lot counted in, whether the room is seated or standing, and the rent per square foot per year. Everything else on the page is computed from those and from the course formulas.","introLines":"Rent, staff, stock and talent come straight from the course formulas: each is your monthly rent times a multiplier. Below them are the real costs the formulas leave out. For each one, enter the amount and say how often you pay it: one time, per month or per year. The page adds up your monthly nut.","introStart":"Startup capital comes from your capacity. Startup costs add the course's size add-on, and your one-time A5 and A6 costs sit inside that add-on. Beginning debt is startup costs minus the capital you apply: the overage, not the whole startup cost. Part II counts up from it.","introLab":"Lab 1 asks for four runs: your base case, rent up, rent down, and your talent mix shifted one tier. Run each one, then write what it does to the break-even month and what you would do about it. The tool also ranks your assumptions by how much a swing moves your outcome.","introFin":"The beginning debt is the number to cover. Add the ways you would cover it: a loan, investors, your own money or a grant. The tool shows what each one costs every month. It does not tell you which is right.","introTieI":"A9 is graded on whether your numbers agree with A4, A7 and A8. This page lines them up. It never changes an earlier number. If something does not match, fix the one that is wrong, in both documents. Your A9 exit ticket is at the bottom.","introRev":"Build your revenue the way the day sheet does: every stream is a rate times a volume times a frequency, never a lump sum. Utilization, the share of the room you fill on an average night, multiplies through every per-person stream at once. Tickets are always in the stack, and every stream you add needs a sentence that defends it.","introPl":"Revenue by stream, minus your monthly expenses from A9, is your gross profit. The balance then counts up month by month from your beginning balance, and break-even is the first month it reaches zero or above. Break-even is an output: you cannot type it. If it comes out late, change the plan, not the number.","introScen":"Conservative, base and stretch in one table, with the utilization, gross profit and break-even month of each. Conservative means low utilization, no new streams and nothing goes right. Base is what you believe. Stretch is a plausible good year, not a fantasy.","introMust":"Name the two or three assumptions your plan lives or dies on, and say how you would test each one in your first month open, cheaply, before it costs you the business. This is the page most students write last and thinnest.","introTieII":"A10 builds on A7 and A9. This page checks that your ticket price, show nights and utilization match A7, that the expenses and beginning debt in your P&L are the ones in your A9, and that your A8 people cost still fits the staff budget. Your A10 exit ticket is at the bottom.","introDocs":"Your exhibits: editable PowerPoint slides and spreadsheet-safe files that show the numbers the simulator computed. Your paper is yours to write in Word or PDF. The tool does not write it for you.","introCase":"A practice case hands you a venue's inputs. Work out the answers, then check them against the same numbers the simulator computes. The final exam's applied scenario uses exactly this logic.","disclaimer":"Every example venue and every number in the models is invented for this course. Nashville and the named organizations are real. Real statistics carry their source and date. A number marked Confirm is the course simulator's number as we read it, and your instructor is confirming it. This is a teaching tool, not financial advice.","paperNote":"These are exhibits. Your paper is yours to write in Word or PDF: Belmont header, Times New Roman 11, 1.15 spacing, 3 pages plus these exhibits. The tool does not write your narrative for you."},"params":{"sq.functionalPct":{"value":90,"shipped":90,"shippedStatus":"course","low":50,"high":100,"unit":"%","group":"canvas","status":"course","label":"Functional share of total square feet","plain":"Every building loses some space to walls, stairs and storage. The course counts only this share of total square feet as space people can use.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"","edited":false},"cap.perFunctional":{"value":0.1,"shipped":0.1,"shippedStatus":"course","low":0.02,"high":0.5,"unit":"people per sq ft","group":"canvas","status":"course","label":"People per functional square foot","plain":"Total capacity is this many people for every functional square foot of usable space.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"","edited":false},"cap.seatedFactor":{"value":0.5,"shipped":0.5,"shippedStatus":"course","low":0.1,"high":1,"unit":"x","group":"canvas","status":"course","label":"Capacity multiplier when the room is seated","plain":"A seated room holds only this fraction of the people a standing room of the same size holds.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"","edited":false},"small.cap":{"value":400,"shipped":400,"shippedStatus":"course","low":50,"high":5000,"unit":"people","group":"canvas","status":"course","label":"Small-venue line","plain":"A room with fewer people than this uses the smaller staff and stock multipliers. A room with exactly this many people is not small.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"","edited":false},"rent.psf":{"value":40,"shipped":40,"shippedStatus":"confirm","low":1,"high":300,"unit":"$/sq ft/year","group":"canvas","status":"confirm","label":"Course rent rate","plain":"Rent per square foot per year, used when you have no sourced rent of your own. Monthly rent is this rate times total square feet, divided by 12.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"The course reference shows $30 and $40 side by side. We read $40 as the current rate.","edited":false},"staff.mult":{"value":2.4,"shipped":2.4,"shippedStatus":"course","low":0,"high":20,"unit":"x monthly rent","group":"canvas","status":"course","label":"Staff budget multiplier","plain":"Your monthly staff budget is your monthly rent times this number. It applies to rooms that are not small.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"Confirmed by Prof. Holt on Nov. 10, 2026. For a room that is not small, 2.4 puts staff near NIVA's 26% of expenses when only the four formula lines are counted.","edited":false},"staff.multSmall":{"value":1.5,"shipped":1.5,"shippedStatus":"course","low":0,"high":20,"unit":"x monthly rent","group":"canvas","status":"course","label":"Staff budget multiplier, small venue","plain":"The staff multiplier for a room under the small-venue line.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"","edited":false},"stock.mult":{"value":2,"shipped":2,"shippedStatus":"confirm","low":0,"high":20,"unit":"x monthly rent","group":"canvas","status":"confirm","label":"Stock multiplier (food and beverage)","plain":"Your monthly stock of food and beverage is your monthly rent times this number. It applies to rooms that are not small.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"The course reference shows \"2 2\". We read x2; it could also be 2.2 with a lost decimal point.","edited":false},"stock.multSmall":{"value":1.5,"shipped":1.5,"shippedStatus":"course","low":0,"high":20,"unit":"x monthly rent","group":"canvas","status":"course","label":"Stock multiplier, small venue","plain":"The stock multiplier for a room under the small-venue line.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"","edited":false},"talent.mult.local":{"value":3,"shipped":3,"shippedStatus":"confirm","low":0,"high":20,"unit":"x monthly rent","group":"canvas","status":"confirm","label":"Talent multiplier, 100% local","plain":"Your monthly talent budget is your monthly rent times this number when all your talent is local. It is the lowest of the three.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"The course reference shows x1 and x3 side by side. We read x3 as the current number.","edited":false},"talent.mult.mixed":{"value":4,"shipped":4,"shippedStatus":"confirm","low":0,"high":20,"unit":"x monthly rent","group":"canvas","status":"confirm","label":"Talent multiplier, local and national mix","plain":"Your monthly talent budget is your monthly rent times this number for a mix of local and national talent.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"The course reference shows x2 and x4 side by side. We read x4 as the current number.","edited":false},"talent.mult.national":{"value":5,"shipped":5,"shippedStatus":"confirm","low":0,"high":20,"unit":"x monthly rent","group":"canvas","status":"confirm","label":"Talent multiplier, mostly regional and national","plain":"Your monthly talent budget is your monthly rent times this number for every other mix. More national acts cost more.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"The course reference gives x5 as the base rate. Your instructor is checking it along with the other two tiers.","edited":false},"mix.min.local":{"value":100,"shipped":100,"shippedStatus":"course","low":50,"high":100,"unit":"% local","group":"canvas","status":"course","label":"Lowest percent local that counts as all local","plain":"Only a talent mix at or above this share local counts as 100% local.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"","edited":false},"mix.min.mixed":{"value":50,"shipped":50,"shippedStatus":"confirm","low":1,"high":99,"unit":"% local","group":"canvas","status":"confirm","label":"Lowest percent local that counts as a mix","plain":"A mix of local and national talent starts at this share local. Below it, your talent counts as mostly regional and national.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"The course reference does not say where a mix ends. 50% is our starting choice; your instructor will set the edge.","edited":false},"util.min":{"value":40,"shipped":40,"shippedStatus":"course","low":0,"high":100,"unit":"% of capacity","group":"canvas","status":"course","label":"Utilization slider, lowest","plain":"The lowest utilization the slider offers. Utilization is the share of the room you fill on an average night.","source":"A10 assignment: the utilization slider (40% to 75%)","asOf":"2026-11-10","note":"The course reference gives the 75% top; the A10 assignment gives the 40% bottom.","edited":false},"util.max":{"value":75,"shipped":75,"shippedStatus":"course","low":0,"high":100,"unit":"% of capacity","group":"canvas","status":"course","label":"Utilization slider, highest","plain":"The course simulator figures income on up to this share of total capacity. The slider stops here.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"","edited":false},"util.base":{"value":75,"shipped":75,"shippedStatus":"course","low":40,"high":75,"unit":"% of capacity","group":"canvas","status":"course","label":"Utilization a new venue starts at","plain":"A new venue starts here. The A10 lab asks you to build the revenue stack at 60%, so slide it down to run that case.","source":"Prof. Holt: new venues start at 75%","asOf":"2026-11-10","note":"","edited":false},"startup.perCap":{"value":1000,"shipped":1000,"shippedStatus":"course","low":0,"high":10000,"unit":"$","group":"canvas","status":"course","label":"Startup capital per person of capacity","plain":"Startup capital is your capacity times this amount for each person the room holds.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"","edited":false},"startup.big.sqft":{"value":6000,"shipped":6000,"shippedStatus":"course","low":100,"high":1000000,"unit":"sq ft","group":"canvas","status":"course","label":"Big-building line","plain":"A building this size or larger, parking lot counted in, gets the bigger startup add-on.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"","edited":false},"startup.addOn.big":{"value":3000000,"shipped":3000000,"shippedStatus":"confirm","low":0,"high":100000000,"unit":"$","group":"canvas","status":"confirm","label":"Startup add-on, big building","plain":"The amount added over your startup capital for a building at or over the big-building line. Your one-time A5 and A6 costs sit inside it.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"The course reference shows $1 million and $3 million side by side. We read $3 million as the current number.","edited":false},"startup.addOn.small":{"value":1500000,"shipped":1500000,"shippedStatus":"confirm","low":0,"high":100000000,"unit":"$","group":"canvas","status":"confirm","label":"Startup add-on, smaller building","plain":"The amount added over your startup capital for a building under the big-building line. Your one-time A5 and A6 costs sit inside it.","source":"Course simulator reference (Canvas), shared by Prof. Holt","asOf":"2026-11-10","note":"The course reference shows $750,000 and $1.5 million side by side. We read $1.5 million as the current number.","edited":false},"applied.pct":{"value":100,"shipped":100,"shippedStatus":"course","low":0,"high":100,"unit":"% of startup capital","group":"canvas","status":"course","label":"Share of startup capital applied","plain":"Unless you type a number, all of your startup capital is applied to opening. Beginning debt is startup costs minus capital applied.","source":"Course simulator reference (Canvas): beginning balance is startup capital minus startup cost","asOf":"2026-11-10","note":"","edited":false},"run.rentPct":{"value":20,"shipped":20,"shippedStatus":"course","low":1,"high":100,"unit":"%","group":"canvas","status":"course","label":"Rent swing in the required runs","plain":"The two rent runs in Lab 1 raise and lower your rent by this much.","source":"A9 assignment: required runs","asOf":"2026-11-10","note":"","edited":false},"sens.swingPct":{"value":20,"shipped":20,"shippedStatus":"course","low":1,"high":100,"unit":"%","group":"canvas","status":"course","label":"Swing used to rank your assumptions","plain":"Each assumption is moved down and up by this much to see which one moves your outcome most.","source":"A9 day sheet: the assumption whose 20% swing moves your outcome most","asOf":"2026-11-10","note":"","edited":false},"nut.roundTo":{"value":1000,"shipped":1000,"shippedStatus":"course","low":1,"high":100000,"unit":"$","group":"canvas","status":"course","label":"Rounding for the exit ticket","plain":"The exit ticket asks for your monthly nut to the nearest thousand dollars.","source":"A9 day sheet: exit ticket","asOf":"2026-11-10","note":"","edited":false},"niva.talentPct":{"value":31,"shipped":31,"shippedStatus":"cited","low":0,"high":100,"unit":"% of expenses","group":"cited","status":"cited","label":"NIVA: artist and booking share of expenses","plain":"About 31% of independent venues' expenses went to artist and booking fees in 2024. It is an average, not a target.","source":"National Independent Venue Association, The State of Live (2025)","asOf":"2026-11-10","note":"","edited":false},"niva.staffPct":{"value":26,"shipped":26,"shippedStatus":"cited","low":0,"high":100,"unit":"% of expenses","group":"cited","status":"cited","label":"NIVA: staffing share of expenses","plain":"About 26% of independent venues' expenses went to staffing in 2024. It is an average, not a target.","source":"National Independent Venue Association, The State of Live (2025)","asOf":"2026-11-10","note":"","edited":false},"niva.profitablePct":{"value":36,"shipped":36,"shippedStatus":"cited","low":0,"high":100,"unit":"% of venues","group":"cited","status":"cited","label":"NIVA: venues that reported a profit","plain":"About 36% of independent venues reported being profitable in 2024.","source":"National Independent Venue Association, The State of Live (2025)","asOf":"2026-11-10","note":"","edited":false},"mvt.cents":{"value":4,"shipped":4,"shippedStatus":"cited","low":0,"high":100,"unit":"cents per dollar","group":"cited","status":"cited","label":"Music Venue Trust: gross profit per dollar of income","plain":"Across 17 venues in Northern Ireland, gross profit was about four cents on each dollar of income in 2025. That is Northern Ireland, not Nashville.","source":"Music Venue Trust, Annual Report 2025","asOf":"2026-11-10","note":"","edited":false},"rev.nightsDefault":{"value":16,"shipped":16,"shippedStatus":"cited","low":1,"high":30,"unit":"nights","group":"cited","status":"cited","label":"Show nights in a typical month","plain":"Used when you have not entered the show nights from your A7 calendar. The A10 day sheet's worked example uses 16.","source":"A10 day sheet: worked example","asOf":"2026-11-10","note":"","edited":false},"cap.roundDown":{"value":0,"shipped":0,"shippedStatus":"tool","low":0,"high":1,"unit":"flag","group":"tool","status":"tool","label":"Round capacity down","plain":"Off (0) rounds capacity to the nearest whole person. On (1) always rounds down.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"The course reference does not say how to round.","edited":false},"rent.psfLow":{"value":12,"shipped":12,"shippedStatus":"tool","low":1,"high":300,"unit":"$/sq ft/year","group":"tool","status":"tool","label":"Lowest rent we expect","plain":"A rent under this earns a reality-check note.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"Nashville asking rents run from about $12 a square foot a year for industrial space to about $55 a year for premium restaurant space.","edited":false},"rent.psfHigh":{"value":60,"shipped":60,"shippedStatus":"tool","low":1,"high":300,"unit":"$/sq ft/year","group":"tool","status":"tool","label":"Highest rent we expect","plain":"A rent over this earns a reality-check note.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"Nashville asking rents run from about $12 a square foot a year for industrial space to about $55 a year for premium restaurant space.","edited":false},"ramp.months":{"value":0,"shipped":0,"shippedStatus":"tool","low":0,"high":36,"unit":"months","group":"tool","status":"tool","label":"Months to reach full revenue","plain":"0 means revenue is full from month 1, which is how the course method works.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"The course method starts at full revenue.","edited":false},"fin.loanRate":{"value":11,"shipped":11,"shippedStatus":"tool","low":0,"high":40,"unit":"% a year","group":"tool","status":"tool","label":"Starting loan rate in the financing sketch","plain":"A rounded teaching rate that a new loan line starts with. Replace it with a lender's quote when you have one.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"A cautious teaching rate; large SBA loans cannot charge more than about 10% a year as of Nov. 2026.","edited":false},"fin.loanTerm":{"value":120,"shipped":120,"shippedStatus":"tool","low":6,"high":360,"unit":"months","group":"tool","status":"tool","label":"Starting loan term","plain":"A new loan line starts with this term. Replace it with the lender's term.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"fin.investorReturn":{"value":20,"shipped":20,"shippedStatus":"tool","low":0,"high":100,"unit":"% a year","group":"tool","status":"tool","label":"Starting expected return for investors","plain":"A new investor or owner-equity line starts with this yearly return. It is what they hope to earn, not a bill.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"A teaching assumption; no venue source exists.","edited":false},"fin.coverMin":{"value":1.25,"shipped":1.25,"shippedStatus":"tool","low":1,"high":3,"unit":"x","group":"tool","status":"tool","label":"Loan coverage a lender wants","plain":"Coverage is gross profit divided by loan payments. Below this, the coach warns that the loan looks thin.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"Banks commonly look for about 1.25 times; the SBA floor is 1.15 on loans over $350,000.","edited":false},"be.maxMonths":{"value":120,"shipped":120,"shippedStatus":"tool","low":12,"high":240,"unit":"months","group":"tool","status":"tool","label":"Longest break-even search","plain":"If the balance has not reached zero by this month, the tool says the room does not break even in that time.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"be.targetMonths":{"value":36,"shipped":36,"shippedStatus":"tool","low":6,"high":120,"unit":"months","group":"tool","status":"tool","label":"Month used to compare plans","plain":"Plans are compared by their balance at this month, and debt is judged by whether it is repaid by then.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"tie.staffTolPct":{"value":25,"shipped":25,"shippedStatus":"tool","low":0,"high":100,"unit":"%","group":"tool","status":"tool","label":"Staff cost check tolerance","plain":"Your A8 monthly people cost may differ from your staff budget by this much before the tool flags it.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"scen.consUtil":{"value":40,"shipped":40,"shippedStatus":"tool","low":40,"high":75,"unit":"% of capacity","group":"tool","status":"tool","label":"Conservative scenario utilization","plain":"Where the conservative scenario starts: the bottom of the slider.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"scen.stretchUtil":{"value":75,"shipped":75,"shippedStatus":"tool","low":40,"high":75,"unit":"% of capacity","group":"tool","status":"tool","label":"Stretch scenario utilization","plain":"Where the stretch scenario starts: the course's own 75% of capacity.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"util.warnAbove":{"value":70,"shipped":70,"shippedStatus":"tool","low":40,"high":75,"unit":"% of capacity","group":"tool","status":"tool","label":"Utilization warning line","plain":"Above this, the coach reminds you that the top of the slider is the course figure for a full room, and that the A10 lab builds at 60%.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"cal.nights":{"value":30,"shipped":30,"shippedStatus":"tool","low":28,"high":31,"unit":"nights","group":"tool","status":"tool","label":"Nights in a typical month","plain":"Show nights plus private events in a month cannot add up to more than this.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"lump.max.ticket":{"value":300,"shipped":300,"shippedStatus":"tool","low":1,"high":100000,"unit":"$","group":"tool","status":"tool","label":"Highest ticket price before it looks like a total","plain":"A ticket price above this is read as a monthly total typed into a per-ticket box, so the stream counts $0.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"lump.max.bar":{"value":80,"shipped":80,"shippedStatus":"tool","low":1,"high":100000,"unit":"$","group":"tool","status":"tool","label":"Highest bar spend per person before it looks like a total","plain":"A bar rate above this is read as a monthly total typed into a per-person box, so the stream counts $0.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"lump.max.food":{"value":80,"shipped":80,"shippedStatus":"tool","low":1,"high":100000,"unit":"$","group":"tool","status":"tool","label":"Highest food spend per person before it looks like a total","plain":"A food rate above this is read as a monthly total typed into a per-person box, so the stream counts $0.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"lump.max.merch":{"value":60,"shipped":60,"shippedStatus":"tool","low":1,"high":100000,"unit":"$","group":"tool","status":"tool","label":"Highest merch spend per person before it looks like a total","plain":"A merch rate above this is read as a monthly total typed into a per-person box, so the stream counts $0.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"lump.max.vip":{"value":500,"shipped":500,"shippedStatus":"tool","low":1,"high":100000,"unit":"$","group":"tool","status":"tool","label":"Highest VIP package price before it looks like a total","plain":"A VIP price above this is read as a monthly total typed into a per-package box, so the stream counts $0.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"lump.max.parking":{"value":60,"shipped":60,"shippedStatus":"tool","low":1,"high":100000,"unit":"$","group":"tool","status":"tool","label":"Highest price per car before it looks like a total","plain":"A parking rate above this is read as a monthly total typed into a per-car box, so the stream counts $0.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"lump.min":{"value":1500,"shipped":1500,"shippedStatus":"tool","low":0,"high":100000,"unit":"$","group":"tool","status":"tool","label":"Lump-sum line for one-of-one streams","plain":"A stream of one unit, once a month, at or above this amount is read as a lump sum.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"defend.minWords":{"value":8,"shipped":8,"shippedStatus":"tool","low":1,"high":40,"unit":"words","group":"tool","status":"tool","label":"Words a defend-it line needs","plain":"A one-sentence defense of a stream needs at least this many words.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"park.sqftPerCar":{"value":300,"shipped":300,"shippedStatus":"tool","low":100,"high":1000,"unit":"sq ft","group":"tool","status":"tool","label":"Space one parked car needs","plain":"Used to check that the parking lot you entered can hold the cars you charge for.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"cap.warnLow":{"value":60,"shipped":60,"shippedStatus":"tool","low":10,"high":20000,"unit":"people","group":"tool","status":"tool","label":"Smallest capacity we expect","plain":"A capacity under this earns a sanity-check note.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"cap.warnHigh":{"value":2500,"shipped":2500,"shippedStatus":"tool","low":10,"high":20000,"unit":"people","group":"tool","status":"tool","label":"Largest capacity we expect","plain":"A capacity over this earns a sanity-check note.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"lot.warnPct":{"value":40,"shipped":40,"shippedStatus":"tool","low":0,"high":100,"unit":"% of total","group":"tool","status":"tool","label":"Large parking lot line","plain":"A lot bigger than this share of your total square feet earns a note, because it raises capacity, rent and costs.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"cliff.pct":{"value":10,"shipped":10,"shippedStatus":"tool","low":1,"high":50,"unit":"%","group":"tool","status":"tool","label":"Near-a-cliff line","plain":"Being within this percent of the big-building line or the small-venue line earns a note, because a small change moves your numbers a lot.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"share.gapPoints":{"value":8,"shipped":8,"shippedStatus":"tool","low":0,"high":50,"unit":"points","group":"tool","status":"tool","label":"Gap to NIVA that earns a note","plain":"When a share of your expenses is more than this many points away from NIVA's average, the coach says so.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"margin.warnPct":{"value":25,"shipped":25,"shippedStatus":"tool","low":0,"high":100,"unit":"cents per dollar","group":"tool","status":"tool","label":"High gross profit line","plain":"Gross profit above this many cents on each dollar of revenue earns a note to check your streams. The Northern Ireland venues earned about four cents on each dollar of income.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"ticket.shareNote":{"value":70,"shipped":70,"shippedStatus":"tool","low":0,"high":100,"unit":"% of revenue","group":"tool","status":"tool","label":"Tickets-alone line","plain":"If tickets are more than this share of your revenue, the coach notes that the plan leans on tickets.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"fin.rate.low":{"value":3,"shipped":3,"shippedStatus":"tool","low":0,"high":100,"unit":"% a year","group":"tool","status":"tool","label":"Lowest loan rate we expect","plain":"A loan rate under this earns a note to check it against a real quote.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false},"fin.rate.high":{"value":25,"shipped":25,"shippedStatus":"tool","low":0,"high":100,"unit":"% a year","group":"tool","status":"tool","label":"Highest loan rate we expect","plain":"A loan rate over this earns a note to check it against a real quote.","source":"A choice made by the tool's designers","asOf":"2026-11-10","note":"","edited":false}},"mixTiers":[{"id":"local","label":"All local (100% local)","sub":"All local sits at the low end: the lowest talent cost.","order":0,"minParam":"mix.min.local","multParam":"talent.mult.local"},{"id":"mixed","label":"Local and national mix","sub":"Some national acts on the bill: a middle talent cost.","order":1,"minParam":"mix.min.mixed","multParam":"talent.mult.mixed"},{"id":"national","label":"National-heavy (everything else)","sub":"Mostly regional and national acts: the highest talent cost.","order":2,"minParam":null,"multParam":"talent.mult.national"}],"startupTiers":[{"id":"small","label":"Under {{sqft}} sq ft","sqftParam":"startup.big.sqft","addOnParam":"startup.addOn.small"},{"id":"big","label":"{{sqft}} sq ft or more","sqftParam":"startup.big.sqft","addOnParam":"startup.addOn.big"}],"costLines":[{"id":"licensing","label":"A5 licensing and permits","source":"A5","freq":"once","order":0,"plain":"What you pay to be allowed to open: business license, zoning approval, certificate of occupancy, fire marshal sign-off, and the beer permit and liquor license. Take it from the cost column of your A5 compliance table."},{"id":"insurance","label":"A5 insurance (general liability and liquor liability)","source":"A5","freq":"year","order":1,"plain":"The premiums for general liability and liquor liability. Insurers usually bill by the year, so this line starts as per year, and the tool divides it by 12 for the monthly nut."},{"id":"compliance","label":"A5 other compliance (music licenses from the PROs, health permit, fire marshal, noise, ADA)","source":"A5","freq":"year","order":2,"plain":"The costs of staying legal once you are open: music licenses from the performing rights organizations, the health permit, fire marshal and noise rules, and accessibility. Take them from your A5 compliance table."},{"id":"production","label":"A6 sound, lighting and stage (the production spec's three line items)","source":"A6","freq":"once","order":3,"plain":"The ballpark cost of the sound system, lighting and stage you chose in your A6 production spec, matched to the level of acts you book."},{"id":"buildout","label":"A6 build-out (bar, restrooms, finishes, anything the floor plan needs built)","source":"A6","freq":"once","order":4,"plain":"What it costs to build the room your A6 floor plan draws: the bar, the restrooms, the finishes, and anything else that has to be built before the doors open."},{"id":"utilities","label":"Utilities","source":"student","freq":"month","order":5,"plain":"Electric, water, gas, internet and trash. The course formulas leave utilities out and the tool does not guess, so type your own number or leave it blank."},{"id":"other","label":"Everything else","source":"student","freq":"month","order":6,"plain":"Marketing, repairs, taxes, ticketing and card fees, and anything else the course formulas leave out."}],"expenseLines":[{"id":"rent","label":"Rent","basis":"formula","source":"A4","setting":"rent.psf","niva":"rent","order":0,"plain":"What the landlord charges for the building each month: rent per square foot per year, times total square feet, divided by 12.","how":"{{psf}} per sq ft per year x {{totalSqft}} sq ft / 12"},{"id":"staff","label":"Staff budget","basis":"formula","source":"course","setting":"staff.mult","niva":"staff","order":1,"plain":"The monthly budget for the people who work your nights. The course sets it as a multiple of rent, and a smaller multiple for a room under the small-venue line.","how":"{{rent}} rent x {{mult}}"},{"id":"stock","label":"Stock (food and beverage supplies)","basis":"formula","source":"course","setting":"stock.mult","niva":"stock","order":2,"plain":"What you spend each month on the food and drink you sell. The course sets it as a multiple of rent, and a smaller multiple for a room under the small-venue line.","how":"{{rent}} rent x {{mult}}"},{"id":"talent","label":"Talent budget (artists and booking)","basis":"formula","source":"course","setting":"talent.mult.mixed","niva":"talent","order":3,"plain":"What you pay the acts each month. The course sets it as a multiple of rent that depends on how local your talent is: all local costs the least, mostly national the most.","how":"{{rent}} rent x {{mult}} ({{mixLabel}})"},{"id":"licensing","label":"A5 licensing and permits","basis":"input","source":"A5","setting":null,"niva":null,"order":4,"plain":"Licenses and permits from your A5 compliance table.","how":"{{amount}} {{freqText}}"},{"id":"insurance","label":"A5 insurance","basis":"input","source":"A5","setting":null,"niva":"insurance","order":5,"plain":"General liability and liquor liability from your A5 compliance table.","how":"{{amount}} {{freqText}}"},{"id":"compliance","label":"A5 other compliance","basis":"input","source":"A5","setting":null,"niva":null,"order":6,"plain":"Music licenses, health permit, fire marshal, noise and accessibility from your A5 compliance table.","how":"{{amount}} {{freqText}}"},{"id":"production","label":"A6 sound, lighting and stage","basis":"input","source":"A6","setting":null,"niva":null,"order":7,"plain":"The sound, lighting and stage line items from your A6 production spec.","how":"{{amount}} {{freqText}}"},{"id":"buildout","label":"A6 build-out","basis":"input","source":"A6","setting":null,"niva":null,"order":8,"plain":"The bar, restrooms, finishes and anything else your A6 floor plan needs built.","how":"{{amount}} {{freqText}}"},{"id":"utilities","label":"Utilities","basis":"input","source":"student","setting":null,"niva":null,"order":9,"plain":"Electric, water, gas, internet and trash.","how":"{{amount}} {{freqText}}"},{"id":"other","label":"Everything else","basis":"input","source":"student","setting":null,"niva":null,"order":10,"plain":"Marketing, repairs, taxes, fees and anything else the course formulas leave out.","how":"{{amount}} {{freqText}}"}],"streamKinds":[{"id":"ticket","label":"Tickets","plain":"What people pay to get in. The price and the crowd come from your A7 calendar and offers.","help":"What people pay to get in. The price and the crowd come from your A7 calendar and offers.","rate":{"label":"Average ticket price","unit":"$ per ticket","ph":"28"},"vol":{"label":"People who pay","unit":"% of people in the room","ph":"100","fixed":100},"freq":{"label":"Show nights a month","unit":"nights","ph":"12","fixed":null},"scale":"heads","rateDiv":1,"perNight":true,"utilScaled":true,"volDefault":100,"keepDefault":100,"keepLabel":null,"lumpCheck":true,"lumpParam":"lump.max.ticket","bench":"bm.ticket.exitin","defendPrompt":"What would you say if a panelist pushes on the rate? On the volume? On the frequency?","defendExample":{"good":"I priced a regional Friday at $25 because Nashville lists regional and listening-room acts at $20 to $29 and Pollstar's small-club average is $34.74.","weak":"People will pay what a night out is worth."},"askExample":"What happens to your door if your Friday act sells 150 instead of 300?"},{"id":"bar","label":"Bar","plain":"Bar sales are the most reliable stream because they earn on every event, not just sold-out nights.","help":"Bar sales are the most reliable stream because they earn on every event, not just sold-out nights.","rate":{"label":"Bar per-cap","unit":"$ per head","ph":"18"},"vol":{"label":"Share of people who buy","unit":"% of people","ph":"100","fixed":null},"freq":{"label":"Show nights a month","unit":"nights","ph":"12","fixed":null},"scale":"heads","rateDiv":1,"perNight":true,"utilScaled":true,"volDefault":100,"keepDefault":100,"keepLabel":null,"lumpCheck":true,"lumpParam":"lump.max.bar","bench":"bm.bar.course","defendPrompt":"What would you say if a panelist pushes on the rate? On the volume? On the frequency?","defendExample":{"good":"NIVA stages earn about $0.54 of drinks for every $1 of admissions; at a $33 ticket that is about $18 a head.","weak":"A bar always makes money."},"askExample":"What if half your Friday crowd is under 21?"},{"id":"food","label":"Food","plain":"Food only counts if you have a kitchen or snacks. Say how many people actually buy.","help":"Food only counts if you have a kitchen or snacks. Say how many people actually buy.","rate":{"label":"Food spend per person who buys","unit":"$ per head","ph":"6"},"vol":{"label":"Share of people who buy food","unit":"% of people","ph":"50","fixed":null},"freq":{"label":"Show nights a month","unit":"nights","ph":"12","fixed":null},"scale":"heads","rateDiv":1,"perNight":true,"utilScaled":true,"volDefault":null,"keepDefault":100,"keepLabel":null,"lumpCheck":true,"lumpParam":"lump.max.food","bench":"bm.food.niva","defendPrompt":"What would you say if a panelist pushes on the rate? On the volume? On the frequency?","defendExample":{"good":"Snacks only: NIVA stages earn about a quarter as much from food as from drinks, and I have no kitchen.","weak":"Everyone gets hungry at a show."},"askExample":"Where is the cook in your A9?"},{"id":"merch","label":"Merch cut","plain":"Merch: whether you take a cut, and what percentage, is a deal term and belongs in your A7 offers.","help":"Merch: whether you take a cut, and what percentage, is a deal term and belongs in your A7 offers.","rate":{"label":"Merch spend per head","unit":"$ per head, all people","ph":"10.24"},"vol":{"label":"People counted","unit":"% of people","ph":"100","fixed":100},"freq":{"label":"Show nights a month","unit":"nights","ph":"12","fixed":null},"scale":"heads","rateDiv":1,"perNight":true,"utilScaled":true,"volDefault":100,"keepDefault":null,"keepLabel":"The venue's cut","lumpCheck":true,"lumpParam":"lump.max.merch","bench":"bm.merch.atvenu","defendPrompt":"What would you say if a panelist pushes on the rate? On the volume? On the frequency? Where is the cut written in your A7 offers?","defendExample":{"good":"atVenu 2025 puts merch at $10.24 a head, and my A7 offers write a 10% cut for national acts and 0% for locals.","weak":"Bands sell a lot of shirts."},"askExample":"Why would the artist agree to give you a cut?"},{"id":"vip","label":"VIP packages","plain":"VIP packages are a small share of tickets and a disproportionate share of revenue when priced properly.","help":"VIP packages are a small share of tickets and a disproportionate share of revenue when priced properly.","rate":{"label":"VIP package price","unit":"$ per package","ph":"25"},"vol":{"label":"Share of people who buy VIP","unit":"% of people","ph":"5","fixed":null},"freq":{"label":"Nights VIP is offered","unit":"nights a month","ph":"10","fixed":null},"scale":"heads","rateDiv":1,"perNight":true,"utilScaled":true,"volDefault":null,"keepDefault":100,"keepLabel":null,"lumpCheck":true,"lumpParam":"lump.max.vip","bench":"bm.vip.multiple","defendPrompt":"What would you say if a panelist pushes on the rate? On the volume? On the frequency?","defendExample":{"good":"On a 300-person Friday, 15 people pay $25 more for early entry, a drink token and a poster.","weak":"Fans love feeling special."},"askExample":"What does the sixteenth person get?"},{"id":"parking","label":"Parking","plain":"Only if you own or lease a lot. The number of cars is limited by the size of the lot.","help":"Only if you own or lease a lot. The number of cars is limited by the size of the lot.","rate":{"label":"Price per car","unit":"$ per car","ph":"15"},"vol":{"label":"Cars per 100 people","unit":"cars per 100 people in the room","ph":"7","fixed":null},"freq":{"label":"Show nights a month","unit":"nights","ph":"12","fixed":null},"scale":"heads","rateDiv":1,"perNight":true,"utilScaled":true,"volDefault":null,"keepDefault":100,"keepLabel":null,"lumpCheck":true,"lumpParam":"lump.max.parking","bench":"bm.parking.spothero","defendPrompt":"What would you say if a panelist pushes on the rate? On the volume? On the frequency?","defendExample":{"good":"I sell 30 spaces at $15, in line with SpotHero's $14 to $20 near the Gulch, and I expect 21 to sell.","weak":"Parking is always needed downtown."},"askExample":"Does your A9 pay for the lot?"},{"id":"private","label":"Private events","plain":"Private events fill dark nights and do not depend on how full the room is on a show night.","help":"Private events fill dark nights and do not depend on how full the room is on a show night.","rate":{"label":"Price per event","unit":"$ per event (rental or buyout)","ph":"2500"},"vol":{"label":"Events a month","unit":"events","ph":"3","fixed":null},"freq":{"label":"Every month","unit":"","ph":"1","fixed":1},"scale":"count","rateDiv":1,"perNight":false,"utilScaled":false,"volDefault":null,"keepDefault":100,"keepLabel":null,"lumpCheck":false,"lumpParam":null,"bench":"bm.private.peerspace","defendPrompt":"What would you say if a panelist pushes on the rate? On the volume? On the frequency?","defendExample":{"good":"$2,500 for a five-hour Tuesday buyout is $500 an hour, and Peerspace lists Nashville concert venues at $100 to $560 an hour.","weak":"Companies always need a place for parties."},"askExample":"Which real booker pays that on a Tuesday?"},{"id":"sponsor","label":"Sponsorship","plain":"Sponsorship is a yearly fee from each sponsor. Count the ones you can name, not hopes.","help":"Sponsorship is a yearly fee from each sponsor. Count the ones you can name, not hopes.","rate":{"label":"Fee per sponsor","unit":"$ per sponsor per YEAR","ph":"8000"},"vol":{"label":"Sponsors","unit":"sponsors","ph":"3","fixed":null},"freq":{"label":"Every month","unit":"","ph":"1","fixed":1},"scale":"count","rateDiv":12,"perNight":false,"utilScaled":false,"volDefault":null,"keepDefault":100,"keepLabel":null,"lumpCheck":false,"lumpParam":null,"bench":"bm.sponsor.none","defendPrompt":"What would you say if a panelist pushes on the rate? On the volume? On the frequency?","defendExample":{"good":"Three written quotes in hand: one presenting sponsor and two local businesses, with alcohol brands for branding only.","weak":"Local businesses will want to be seen."},"askExample":"Can you show me the quote?"},{"id":"member","label":"Memberships","plain":"Memberships create predictable monthly income, which buys programming freedom, not just cash.","help":"Memberships create predictable monthly income, which buys programming freedom, not just cash.","rate":{"label":"Dues per member","unit":"$ per member per month","ph":"12"},"vol":{"label":"Members","unit":"members","ph":"150","fixed":null},"freq":{"label":"Every month","unit":"","ph":"1","fixed":1},"scale":"count","rateDiv":1,"perNight":false,"utilScaled":false,"volDefault":null,"keepDefault":100,"keepLabel":null,"lumpCheck":false,"lumpParam":null,"bench":"bm.member.price","defendPrompt":"What would you say if a panelist pushes on the rate? On the volume? On the frequency?","defendExample":{"good":"I count real paid sign-ups in my first 60 days, and the plan breaks below 50 members.","weak":"People like to belong to something."},"askExample":"What does a member cost you on a sold-out Friday?"},{"id":"loyalty","label":"Loyalty program","plain":"Loyalty programs build repeat attendance and capture the customer data your ticketing platform might otherwise own.","help":"Loyalty programs build repeat attendance and capture the customer data your ticketing platform might otherwise own.","rate":{"label":"Spend per extra visit","unit":"$ per extra visit","ph":"30"},"vol":{"label":"Members enrolled","unit":"members","ph":"100","fixed":null},"freq":{"label":"Extra visits per member","unit":"visits a month","ph":"0.25","fixed":null},"scale":"count","rateDiv":1,"perNight":false,"utilScaled":false,"volDefault":null,"keepDefault":100,"keepLabel":null,"lumpCheck":true,"lumpParam":null,"bench":"bm.loyalty.none","defendPrompt":"What would you say if a panelist pushes on the rate? On the volume? On the frequency?","defendExample":{"good":"Not counted in my base case because I cannot yet defend a lift in repeat visits.","weak":"It will bring people back."},"askExample":"Why is it in the plan?"},{"id":"other","label":"Another stream","plain":"Anything else you can build as a rate, a volume and a frequency, such as a coat check.","help":"Anything else you can build as a rate, a volume and a frequency, such as a coat check.","rate":{"label":"Price per unit","unit":"$ per unit","ph":"4"},"vol":{"label":"Units each time","unit":"units","ph":"24","fixed":null},"freq":{"label":"Times a month","unit":"times a month","ph":"12","fixed":null},"scale":"count","rateDiv":1,"perNight":false,"utilScaled":false,"volDefault":null,"keepDefault":100,"keepLabel":null,"lumpCheck":true,"lumpParam":null,"bench":"bm.other.coat","defendPrompt":"What would you say if a panelist pushes on the rate? On the volume? On the frequency?","defendExample":{"good":"$4 a coat is what Beat Kitchen lists, about 1 guest in 12 on winter nights, staffed by the door team I already pay.","weak":"Some people will use it."},"askExample":"What does the attendant cost on a night with 20 coats?"}],"benchmarks":[{"id":"bm.ticket.pollstar","kind":"ticket","label":"Average ticket, rooms of 750 or fewer (Pollstar Q3 2025)","low":null,"typical":34.74,"high":null,"unit":"$ per ticket","base":"per ticket","scope":"US box-office reports, rooms of 750 capacity or less","source":"Pollstar, A Helluva Year End, 14 Dec. 2025","factIds":["REV-F19"],"asOf":"2026-11-10","status":"cited","note":"An average over many rooms of 750 or fewer, so it blends big and small acts. Use it as a reality check, not a price.","rangeCheck":false},{"id":"bm.ticket.local","kind":"ticket","label":"Nashville local or support-heavy bills","low":10,"typical":null,"high":16,"unit":"$ per ticket","base":"per ticket as displayed","scope":"Nashville small rooms (Eastside Bowl low end)","source":"Nashville venue ticket listings, Nov. 2026","factIds":["REV-F22"],"asOf":"2026-11-10","status":"cited","note":"Displayed prices; whether fees are included varies by room.","rangeCheck":true},{"id":"bm.ticket.regional","kind":"ticket","label":"Nashville regional or listening-room acts","low":20,"typical":null,"high":29,"unit":"$ per ticket","base":"per ticket as displayed","scope":"Nashville small rooms (Station Inn, Exit/In low end)","source":"Nashville venue ticket listings, Nov. 2026","factIds":["REV-F22"],"asOf":"2026-11-10","status":"cited","note":"Displayed prices.","rangeCheck":true},{"id":"bm.ticket.national","kind":"ticket","label":"Nashville national club acts","low":27,"typical":null,"high":40,"unit":"$ per ticket","base":"per ticket as displayed","scope":"Nashville small rooms","source":"Nashville venue ticket listings, Nov. 2026","factIds":["REV-F22"],"asOf":"2026-11-10","status":"cited","note":"Displayed prices.","rangeCheck":true},{"id":"bm.ticket.exitin","kind":"ticket","label":"Exit/In listings, 10 Nov to 8 Dec 2026","low":23.87,"typical":33.34,"high":45.19,"unit":"$ per ticket","base":"per ticket as displayed","scope":"One Nashville club; most common price is typical","source":"Exit/In venue calendar, read Nov. 10, 2026","factIds":["REV-F20","REV-F21"],"asOf":"2026-11-10","status":"cited","note":"A snapshot of one calendar; fee treatment not stated. 6 of 15 listings were marked sold out, a count and not a fill rate. The check on your ticket price uses the lowest and highest of every ticket figure on this card, not this row alone.","rangeCheck":true},{"id":"bm.bar.course","kind":"bar","label":"The day sheet's worked example","low":null,"typical":18,"high":null,"unit":"$ per head","base":"per head (bar)","scope":"Course example, 500-cap, 60%, 16 nights","source":"A10 day sheet (course materials)","factIds":["REV-F28"],"asOf":"2026-11-10","status":"course","note":"A model, not a market average.","rangeCheck":false},{"id":"bm.bar.cards","kind":"bar","label":"Course deal-card per-caps (Tue / Fri / Sat)","low":14,"typical":22,"high":26,"unit":"$ per head","base":"per head (bar)","scope":"Course practice deals, 500-cap room","source":"Course deal cards, Week 8","factIds":["REV-F28"],"asOf":"2026-11-10","status":"course","note":"Typical is the Friday card.","rangeCheck":true},{"id":"bm.bar.venalyze","kind":"bar","label":"Vendor tiers: strong $12 to $16, excellent $16 to $20, premium $20+","low":12,"typical":16,"high":20,"unit":"$ per head","base":"per head (bar)","scope":"Independent venues, vendor guidance (unsourced)","source":"Venalyze, Bar Revenue Per Head, 22 June 2025","factIds":["REV-F26"],"asOf":"2026-11-10","status":"cited","note":"Vendor blog with no stated data source. Typical shown is the top of its 'strong' tier.","rangeCheck":true},{"id":"bm.bar.niva","kind":"bar","label":"NIVA ratio: $0.54 of drinks per $1 of admissions, at a $25 to $35 ticket","low":13.6,"typical":null,"high":18.9,"unit":"$ per head","base":"per head (derived)","scope":"All independent stage types, 2024","source":"NIVA, The State of Live (2025), figures worked out by the tool's designers","factIds":["REV-F29","REV-F30"],"asOf":"2026-11-10","status":"cited","note":"Worked out from NIVA's ratio of drinks to admissions; not a measured per-cap. It brackets $18.","rangeCheck":true},{"id":"bm.bar.none.nashville","kind":"bar","label":"Nashville bar per head by room type or age band","low":null,"typical":null,"high":null,"unit":"$ per head","base":"per head (bar)","scope":"Nashville","source":"No source found","factIds":["REV-F60","REV-F61"],"asOf":"2026-11-10","status":"none","note":"No sourced figure. Pollstar (Aug. 2025) and Hypebot (July 2026) say bar revenue is weakening without a number.","rangeCheck":false},{"id":"bm.food.niva","kind":"food","label":"NIVA ratio: $0.13 of food per $1 of admissions, at a $25 to $35 ticket","low":3.26,"typical":null,"high":4.57,"unit":"$ per head","base":"per head (derived, all stages)","scope":"All independent stage types, 2024; stages with kitchens and without are averaged together","source":"NIVA, The State of Live (2025), figures worked out by the tool's designers","factIds":["REV-F29","REV-F30"],"asOf":"2026-11-10","status":"cited","note":"Worked out from NIVA's ratio. A snacks-only room should sit below it and a kitchen room above it.","rangeCheck":false},{"id":"bm.merch.atvenu","kind":"merch","label":"Average merch spend per head, all attendees (atVenu 2025)","low":null,"typical":10.24,"high":null,"unit":"$ per head","base":"per head (all attendees)","scope":"atVenu client venues, all sizes","source":"atVenu, A Year In Review 2025","factIds":["REV-F10"],"asOf":"2026-11-10","status":"course","note":"The day sheet's number. A second atVenu page says $10.29; no figure for rooms under 500 is public.","rangeCheck":false},{"id":"bm.merch.buyers","kind":"merch","label":"Share of fans who buy something (atVenu 2025)","low":null,"typical":21,"high":null,"unit":"% of fans","base":"of fans who buy","scope":"atVenu client venues, all sizes","source":"atVenu, A Year In Review 2025","factIds":["REV-F11"],"asOf":"2026-11-10","status":"course","note":"About $48.76 per buyer: the $10.24 a head divided by the 21% of fans who buy.","rangeCheck":false},{"id":"bm.merch.sidedoor","kind":"merch","label":"Side Door indie survey, per attendee","low":null,"typical":15,"high":null,"unit":"$ per head","base":"per head (attendee)","scope":"Small indie shows; survey not located","source":"NotNoise, 11 May 2026 (Side Door survey)","factIds":["REV-F07"],"asOf":"2026-11-10","status":"cited","note":"Found only in NotNoise; the Side Door survey itself was not found.","rangeCheck":false},{"id":"bm.merch.cut","kind":"merch","label":"Venue's cut of artist merch (clubs)","low":0,"typical":10,"high":20,"unit":"% of artist merch gross","base":"venue's cut","scope":"Clubs: 0% common; Brooklyn Bowl Nashville 15% of soft goods, waived for small acts; larger rooms 10 to 20%","source":"Ticket Fairy 2026; Whiskey Riff Dec. 10, 2023; NotNoise says 10% to 40% artist-side","factIds":["REV-F08","REV-F17","REV-F18"],"asOf":"2026-11-10","status":"cited","note":"10 is a starting value for national acts, not a measured median. A deal term that belongs in your A7 offers.","rangeCheck":false},{"id":"bm.vip.multiple","kind":"vip","label":"VIP price as a multiple of general admission","low":1.8,"typical":null,"high":2.5,"unit":"x GA price","base":"multiple of the GA ticket","scope":"Festivals (Louder Than Life 1.8x; Petaluma 2.5x)","source":"TickPick, VIP Tickets and Add-Ons, 7 Aug 2026","factIds":["REV-F39"],"asOf":"2026-11-10","status":"cited","note":"Festival evidence from a ticketing vendor; no club-level measurement.","rangeCheck":false},{"id":"bm.vip.share","kind":"vip","label":"VIP tier as a share of capacity","low":5,"typical":null,"high":15,"unit":"% of capacity","base":"of capacity","scope":"Festivals; recommended range","source":"TickPick, 7 Aug 2026","factIds":["REV-F38","REV-F39"],"asOf":"2026-11-10","status":"cited","note":"Vendor recommendation, not a measurement.","rangeCheck":false},{"id":"bm.parking.spothero","kind":"parking","label":"SpotHero event parking near the Gulch","low":14,"typical":null,"high":20,"unit":"$ per space (unit not stated)","base":"per car","scope":"Nashville, the Gulch","source":"SpotHero, Gulch parking page, read Nov. 10, 2026","factIds":["REV-F34"],"asOf":"2026-11-10","status":"cited","note":"The page does not say per day, per event or per hour. One lot's add-on at Beachland (Cleveland) was $20 for 30 spaces.","rangeCheck":true},{"id":"bm.parking.cars","kind":"parking","label":"Cars per 100 people in the room","low":null,"typical":null,"high":null,"unit":"cars per 100 people","base":"per 100 people","scope":"any","source":"No source found","factIds":[],"asOf":"2026-11-10","status":"none","note":"No sourced figure.","rangeCheck":false},{"id":"bm.private.hall","kind":"private","label":"Musicians Hall of Fame, Nashville (350-person stage room)","low":3800,"typical":null,"high":7000,"unit":"$ per event","base":"per event","scope":"Nashville museum event space with a built-in stage; marketplace listing","source":"Eventective listing, read Nov. 10, 2026","factIds":["REV-F58"],"asOf":"2026-11-10","status":"cited","note":"A museum, not a club.","rangeCheck":false},{"id":"bm.private.bowl","kind":"private","label":"Brooklyn Bowl Nashville event buyouts","low":10000,"typical":null,"high":35000,"unit":"$ per event","base":"per event","scope":"Nashville, 1,200-capacity live-music and bowling venue; marketplace listing","source":"Eventective listing, read Nov. 10, 2026","factIds":["REV-F57"],"asOf":"2026-11-10","status":"cited","note":"Posted ranges: $10,000 to $15,000 for the 350-person floor, up to $35,000 for the full room. A premium room, so a ceiling for a small club and not a typical price.","rangeCheck":false},{"id":"bm.private.peerspace","kind":"private","label":"Peerspace Nashville concert-venue rentals","low":100,"typical":null,"high":560,"unit":"$ per HOUR","base":"per hour (1 to 4 hour minimums)","scope":"Nashville flex spaces; page updated Oct. 29, 2026","source":"Peerspace, Rent a concert venue in Nashville","factIds":["REV-F36"],"asOf":"2026-11-10","status":"cited","note":"Per hour, not per event: multiply by the hours. Not working music clubs.","rangeCheck":false},{"id":"bm.sponsor.none","kind":"sponsor","label":"Sponsorship price per sponsor per year, for a room of about 500 people","low":null,"typical":null,"high":null,"unit":"$ per sponsor per year","base":"per sponsor per year","scope":"any","source":"No source found","factIds":["REV-F40","REV-F41","REV-F42"],"asOf":"2026-11-10","status":"none","note":"No club-level price is published. NIVA's average is 4% of revenue across all stage types, and vendor price tiers are illustrations for events and festivals.","rangeCheck":false},{"id":"bm.member.price","kind":"member","label":"Venue membership dues per member per month","low":8,"typical":15,"high":75,"unit":"$ per member per month","base":"per member per month","scope":"Elsewhere (Brooklyn) $8 and $45 tiers; Jazz Clubs NW $15 basic to $75 premium; TSE and Lazy Thinking (Sydney) $15","source":"Elsewhere; Jazz Clubs Northwest; TSE; Hypebot 8 July 2026","factIds":["REV-F02","REV-F51","REV-F52","REV-F60"],"asOf":"2026-11-10","status":"cited","note":"Prices, not take-up. Perks can cost more than the dues.","rangeCheck":true},{"id":"bm.member.count","kind":"member","label":"Members signed up (take-up)","low":null,"typical":null,"high":null,"unit":"members","base":"count","scope":"any","source":"No source found","factIds":[],"asOf":"2026-11-10","status":"none","note":"No sourced take-up figure anywhere.","rangeCheck":false},{"id":"bm.loyalty.none","kind":"loyalty","label":"Repeat-attendance lift from a loyalty program","low":null,"typical":null,"high":null,"unit":"extra visits per member per month","base":"per member","scope":"any","source":"No source found","factIds":["REV-F46"],"asOf":"2026-11-10","status":"none","note":"No measured lift anywhere. Loyalty programs are described in articles, not measured, so they do not belong in a base case.","rangeCheck":false},{"id":"bm.other.coat","kind":"other","label":"Coat check price per item (venue pages: Fox Oakland $3, Beat Kitchen $4, ELM $5)","low":3,"typical":4,"high":5,"unit":"$ per item","base":"per checked item","scope":"US theaters and clubs; none in Nashville","source":"Venue sites, read Nov. 10, 2026","factIds":["REV-F59"],"asOf":"2026-11-10","status":"cited","note":"Price only; no take-up or earnings figure exists. Needs an attendant (A8).","rangeCheck":true},{"id":"bm.util.uk","kind":"util","label":"UK grassroots average audience per ticketed show over average capacity","low":null,"typical":38.6,"high":null,"unit":"% of capacity","base":"122 / 316 (derived)","scope":"UK grassroots venues, 2024","source":"Music Venue Trust, Annual Report 2025, as reported by VIP-Booking News, 26 Jan. 2026; worked out by the tool's designers","factIds":["REV-F53"],"asOf":"2026-11-10","status":"cited","note":"Not US. Worked out by the tool's designers from Music Venue Trust's report.","rangeCheck":false},{"id":"bm.nights.niva","kind":"nights","label":"NIVA average show days per year (about 12 per 30 days)","low":null,"typical":143,"high":null,"unit":"show days per year","base":"per year","scope":"All independent stage types, 2024","source":"NIVA, The State of Live (2025)","factIds":["REV-F47"],"asOf":"2026-11-10","status":"cited","note":"Day sheet example is 16 a month.","rangeCheck":false}],"fields":{"up.a4.sqft":{"label":"A4 total square feet","unit":"sq ft, parking lot included","ph":"6,200","where":"The total square feet line of your A4 space math, with any parking lot counted in.","feeds":"The space step uses this number until you type a different one, and the check against A4.","why":"Square feet set capacity, rent and which startup add-on you get, so every cost starts here."},"up.a4.seating":{"label":"A4 seated or standing","unit":"choice","ph":"","where":"Your A4 seated or standing decision.","feeds":"Capacity (seated halves it) and the check against A4.","why":"The same building holds half as many people when it is seated."},"up.a4.psf":{"label":"A4 rent","unit":"$ per sq ft per YEAR","ph":"28","where":"The rent line of your A4 brief: a listing, a broker or a comparable.","feeds":"Monthly rent, and the check against A4.","why":"Listings quote rent per square foot per year. The tool divides by 12 for the month."},"up.a4.psfSource":{"label":"Where that rent came from","unit":"one line","ph":"LoopNet listing for the Wedgewood block, Nov. 2026","where":"The source you gave for the rent in A4.","feeds":"Your exhibit, and a note from the coach when it is blank.","why":"A rent with no source is a guess."},"up.a7.localPct":{"label":"A7 percent local","unit":"% of your programming","ph":"80","where":"The talent mix you stated in A7, in the course's exact words, for example 80% local and 20% regional or national.","feeds":"The talent mix and its multiplier on the monthly expenses step, and the check against A7.","why":"Talent is usually your biggest line, and the mix sets how big."},"up.a7.price":{"label":"A7 average ticket price","unit":"$ per ticket","ph":"28","where":"Your A7 calendar and sample offers.","feeds":"The ticket stream in Part II and the check against A7.","why":"Your revenue starts with the price you said you would charge."},"up.a7.nights":{"label":"A7 show nights in a typical month","unit":"nights","ph":"12","where":"Count the nights on your A7 30-day calendar that are not dark and not private events.","feeds":"How many nights each per-person stream earns in Part II, and the check against A7.","why":"Every per-person stream is earned night by night."},"up.a7.util":{"label":"A7 average utilization","unit":"% of capacity","ph":"60","where":"The attendance target you put on your A7 calendar.","feeds":"The check against the utilization you use in Part II.","why":"Utilization is the share of the room you fill on an average night."},"up.a8.heads":{"label":"A8 people on a typical show night","unit":"people","ph":"9","where":"The show-night headcount on your A8 org chart.","feeds":"The staffing cross-check.","why":"A9 asks one sentence on whether your staffing budget matches your A8 headcount."},"up.a8.cost":{"label":"A8 people cost","unit":"$ per month","ph":"27,500","where":"The monthly cost of the people on your A8 org chart.","feeds":"The staffing cross-check against your staff budget.","why":"The staff budget is a formula. A8 is what you actually planned."},"sim.sqft":{"label":"Total square feet","unit":"sq ft, parking lot included","ph":"","where":"Starts as your A4 number. Type a different one only if you changed your plan; the check will tell you.","feeds":"Functional square feet, capacity, rent and which startup add-on you get.","why":"The course says to include the parking lot in total square feet."},"sim.lot":{"label":"Of that, the parking lot","unit":"sq ft, blank if none","ph":"0","where":"The part of your total that is a parking lot, if you have one.","feeds":"A sanity check only. The course counts the lot in the total.","why":"A big lot raises capacity, rent and costs, so the coach looks at it."},"sim.seating":{"label":"Seated or standing","unit":"choice","ph":"","where":"Starts as your A4 decision.","feeds":"Capacity, which sets startup capital and whether staff and stock use the small-venue multiplier.","why":"Seated halves capacity but not the rent."},"sim.psf":{"label":"Rent per square foot per year","unit":"$ per sq ft per YEAR","ph":"","where":"Starts as your A4 rent. Leave it blank to use the course rate.","feeds":"Monthly rent, and through rent your staff, stock and talent lines.","why":"Rent drives four of the lines, so it is the number a landlord moves."},"sim.mix":{"label":"Talent mix","unit":"choice","ph":"","where":"Starts as the band your A7 percent local falls in.","feeds":"The talent multiplier, so the talent line and the monthly nut.","why":"A mix with more national acts costs more."},"sim.cost":{"label":"Amount","unit":"$","ph":"","where":"Your A5 or A6 number, or your own.","feeds":"If you pay it one time, your startup add-on. If per month or per year, the monthly nut.","why":"The course formulas leave these out, and students forget them."},"sim.cost.licensing":{"label":"A5 licensing and permits","unit":"$","ph":"40,000","where":"Your A5 compliance table: business license, zoning approval, certificate of occupancy, fire marshal sign-off, beer permit and liquor license.","feeds":"Paid one time, it sits inside your startup add-on. Paid per month or per year, it goes into the monthly nut.","why":"Real costs the course formulas leave out."},"sim.cost.insurance":{"label":"A5 insurance","unit":"$","ph":"12,000","where":"Your A5 compliance table: general liability and liquor liability. Insurers usually bill by the year.","feeds":"Per year, it is divided by 12 and goes into the monthly nut.","why":"An uninsured room cannot open, and students forget the premiums."},"sim.cost.compliance":{"label":"A5 other compliance","unit":"$","ph":"5,500","where":"Your A5 compliance table: music licenses from the PROs, the health permit, fire marshal and noise rules, and accessibility.","feeds":"Per year, it is divided by 12 and goes into the monthly nut.","why":"These costs continue after you open."},"sim.cost.production":{"label":"A6 sound, lighting and stage","unit":"$","ph":"150,000","where":"Your A6 production spec: the three line items and their ballpark costs.","feeds":"Paid one time, it sits inside your startup add-on.","why":"The production you chose in A6 has to be paid for."},"sim.cost.buildout":{"label":"A6 build-out","unit":"$","ph":"400,000","where":"Your A6 floor plan: the bar, restrooms, finishes and anything else that has to be built.","feeds":"Paid one time, it sits inside your startup add-on.","why":"A floor plan is a cost before it is a room."},"sim.cost.utilities":{"label":"Utilities","unit":"$","ph":"3,000","where":"Your own number: electric, water, gas, internet and trash. The tool does not guess.","feeds":"Per month, it goes into the monthly nut.","why":"The course formulas leave utilities out."},"sim.cost.other":{"label":"Everything else","unit":"$","ph":"2,000","where":"Your own number: marketing, repairs, taxes, fees and anything the formulas leave out.","feeds":"Per month, it goes into the monthly nut.","why":"Everything the formulas leave out still has to be paid."},"sim.freq":{"label":"How often","unit":"choice","ph":"","where":"How you actually pay it: one time, per month or per year.","feeds":"One time sits inside your startup add-on. Per month and per year (divided by 12) go into the monthly nut.","why":"A cost paid once is not a monthly cost."},"sim.costNote":{"label":"The assumption behind it","unit":"one line","ph":"Two quotes for liability and liquor liability, Nov. 2026","where":"Your own words.","feeds":"Your exhibit.","why":"Your narrative explains every line. One line now saves time later."},"sim.note":{"label":"The assumption behind it","unit":"one line","ph":"Rent is the A4 listing; the multiplier is the course's","where":"Your own words.","feeds":"Your exhibit.","why":"Your narrative explains every line. One line now saves time later."},"sim.applied":{"label":"Capital applied","unit":"$","ph":"","where":"How much of the startup capital goes into opening. Leave it blank to apply all of it.","feeds":"Beginning debt: startup costs minus capital applied.","why":"Beginning debt is the overage, not the whole startup cost."},"sim.open":{"label":"Opening month","unit":"month","ph":"2027-01","where":"The month you plan to open.","feeds":"The dates in Part II's month-by-month table.","why":"Without it the table shows month numbers only."},"runs.read":{"label":"Your reading of this run","unit":"two sentences","ph":"","where":"Your own words.","feeds":"Your exhibit, and the coach's check that it is analysis and not arithmetic.","why":"\"Rent went up so expenses went up\" is arithmetic, not analysis. Say what it does to the break-even month and what you would do."},"plan.livesOn":{"label":"The assumption your plan lives on","unit":"choice","ph":"","where":"Pick from the ranking, or choose something else.","feeds":"Line 3 of your A9 exit ticket.","why":"The assumption whose swing moves your outcome most is the one the panel will ask about."},"plan.why":{"label":"Why that one","unit":"a sentence or two","ph":"","where":"Your own words.","feeds":"Your exhibit.","why":"Naming it is half the answer. Saying why is the other half."},"fin.lines.kind":{"label":"Kind of money","unit":"choice","ph":"","where":"A loan, investors, owner equity or a grant.","feeds":"What the source costs each month.","why":"Each kind costs something different."},"fin.lines.label":{"label":"Name this source","unit":"a few words","ph":"Bank loan","where":"Your own words.","feeds":"The financing table and your exhibit.","why":"A name makes the table readable."},"fin.lines.amt":{"label":"Amount","unit":"$","ph":"","where":"How much this source would put in.","feeds":"The total raised and the gap against your beginning debt.","why":"The sources have to add up to the debt."},"fin.lines.rate":{"label":"Rate or expected return","unit":"% a year","ph":"","where":"A loan's yearly interest rate, or the yearly return an investor or owner hopes to earn.","feeds":"The monthly cost of the source.","why":"A loan with no rate has no payment."},"fin.lines.term":{"label":"Term","unit":"months","ph":"","where":"How many months you would take to pay a loan back.","feeds":"The loan payment.","why":"A longer term lowers the payment and raises the interest."},"fin.lines.note":{"label":"A note on this source","unit":"one line","ph":"","where":"Your own words.","feeds":"Your exhibit.","why":"One line on who and on what terms."},"fin.note":{"label":"Your financing note","unit":"a few sentences","ph":"","where":"Your own words.","feeds":"Your exhibit.","why":"A9 asks how the debt is covered and what it costs monthly."},"rev.util":{"label":"Utilization","unit":"% of capacity","ph":"60","where":"Your choice. The slider runs from the lowest to the highest the course allows, and the marker shows the course simulator's own figure. The A10 lab builds the stack at 60%.","feeds":"Every per-person stream at once: people in the room is capacity times utilization, so tickets, bar, food, merch, VIP and parking all move together.","why":"Utilization is the most dangerous single assumption in your plan, because it multiplies through every per-person stream."},"rev.nights":{"label":"Show nights in a typical month","unit":"nights","ph":"16","where":"Starts as your A7 number. If A7 is blank the tool starts at its own number and the coach says so.","feeds":"How many nights each per-person stream earns, and the check against A7.","why":"Every per-person stream is earned night by night, so nights are revenue."},"rev.streams.label":{"label":"Name of this stream","unit":"a few words","ph":"Late-night snack bar","where":"Your own words.","feeds":"The revenue table and your exhibit.","why":"A name keeps the table readable, especially when you add two streams of one kind."},"rev.streams.rate":{"label":"Rate","unit":"$ per unit (the unit is written under the box)","ph":"18","where":"Tickets start from your A7 price. For every other stream use a number you can source: a venue listing, a survey, a quote or a comparable.","feeds":"The stream's monthly revenue: rate times volume times frequency.","why":"A rate is a guess until it has a source, and it is the first thing a panelist pushes on."},"rev.streams.vol":{"label":"Volume","unit":"per night, or a count","ph":"100","where":"How many people or things each time. For a per-person stream it is the share of the people in the room who buy. For events, sponsors and members it is a plain count.","feeds":"The stream's monthly revenue. For a per-person stream it also moves with utilization.","why":"A volume is a claim about your crowd or your calendar."},"rev.streams.freq":{"label":"Frequency","unit":"times a month","ph":"16","where":"How often in a month. For a per-person stream it is the show nights it is offered, and your A7 calendar has the count. For the other streams it is events or visits.","feeds":"The stream's monthly revenue.","why":"A frequency is a claim about your calendar."},"rev.streams.keep":{"label":"The venue's cut","unit":"% of sales the venue keeps","ph":"10","where":"A deal term from your A7 offers. Leave it blank and the stream counts $0.","feeds":"Merch revenue: the cut is the part that is yours.","why":"Whether you take a cut, and what percentage, is a deal term. A cut with no deal behind it is a hope."},"rev.streams.on":{"label":"Stays in the plan","unit":"yes or no","ph":"","where":"Your choice. Switch a stream off when its assumption does not survive the room's question.","feeds":"Revenue, gross profit, break-even and all three scenarios.","why":"If the assumption cannot survive one question, it does not go in the plan."},"rev.streams.added":{"label":"Added in the add-a-stream round","unit":"yes or no","ph":"","where":"Mark a stream you added in class during the round.","feeds":"The conservative scenario, which leaves added streams out.","why":"Conservative means no new streams, so the tool needs to know which ones are new."},"rev.streams.defend":{"label":"Defend it","unit":"one sentence","ph":"NIVA stages earn about $0.54 of drinks for every $1 of admissions, so a $33 ticket is about $18 a head.","where":"Your own words: the sentence you would say to a skeptic about the rate, the volume and the frequency.","feeds":"Your exhibit, and the coach's check that it holds a number, a source or a comparable.","why":"If a panelist pushes on the rate, the volume or the frequency, you need a source or a comparable."},"rev.streams.ask":{"label":"The room's one question","unit":"the question, then your answer","ph":"What if half your Friday is under 21? Then I count only the other half.","where":"The add-a-stream round in class: each pair gets one question from the room.","feeds":"Your exhibit.","why":"If the assumption cannot survive one question, it does not go in the plan."},"rev.scen.cons.util":{"label":"Conservative utilization","unit":"% of capacity","ph":"40","where":"Your choice. It starts low and never higher than your base case.","feeds":"The conservative scenario: low utilization, no new streams, nothing goes right.","why":"Conservative means a bad year the plan can still survive."},"rev.scen.stretch.util":{"label":"Stretch utilization","unit":"% of capacity","ph":"","where":"Your choice. It starts at the top of the slider.","feeds":"The stretch scenario: a plausible good year.","why":"Stretch is what happens if the room works. It is not a fantasy."},"rev.scen.exp":{"label":"Change in expenses","unit":"% change","ph":"","where":"Your choice. Leave it blank for no change.","feeds":"The scenario's monthly expenses.","why":"A scenario can change the cost side too, for example when costs creep."},"rev.scen.cons.exp":{"label":"Conservative change in expenses","unit":"% change","ph":"","where":"Your choice. Leave it blank for no change. A bad year might also mean costs creep up.","feeds":"The conservative scenario's monthly expenses.","why":"Nothing goes right can include the cost side."},"rev.scen.base.exp":{"label":"Base change in expenses","unit":"% change","ph":"","where":"Your choice. Leave it blank: base uses your A9 expenses exactly.","feeds":"The base scenario's monthly expenses.","why":"Base is what you believe, and you already estimated the costs in A9."},"rev.scen.stretch.exp":{"label":"Stretch change in expenses","unit":"% change","ph":"","where":"Your choice. Leave it blank for no change. A busier room might cost more to run.","feeds":"The stretch scenario's monthly expenses.","why":"More people can mean more staff and more stock."},"runs.label":{"label":"Name this version","unit":"a few words","ph":"Version 2: a standing room","where":"Your own words.","feeds":"The iteration history on the P&L step and your exhibit.","why":"A name lets you find the version later."},"runs.change":{"label":"What did you change in the plan?","unit":"one or two sentences","ph":"I moved from a seated room to a standing room and trimmed the building under the add-on line.","where":"Your own words: a smaller room, a different mix, more private events.","feeds":"The iteration history, beside the inputs the tool saw move.","why":"Break-even is an output. If it comes out late, change the plan, not the number, and say what you changed."},"must.what":{"label":"What must be true","unit":"one sentence","ph":"Utilization stays at or above the level the plan needs.","where":"Your own words. Pick from the ranking or write your own.","feeds":"Your exhibit and line 3 of your A10 exit ticket.","why":"Name the assumption your plan lives or dies on."},"must.test":{"label":"How you would test it in month one","unit":"a few sentences","ph":"Count the paid tickets on the first four Fridays and compare them with the number the plan needs.","where":"Your own words.","feeds":"Your exhibit.","why":"A test is cheap, quick and tells you before it costs you the business."},"practice.case":{"label":"Which case","unit":"choice","ph":"","where":"Pick one of the three practice cases.","feeds":"The inputs you see and the answers the tool checks.","why":"Each case tests a different part of the logic."},"practice.ans":{"label":"Your answer","unit":"a number","ph":"","where":"Work it out from the case's inputs with the course formulas.","feeds":"The check against the tool's own answers.","why":"The final exam uses exactly this logic."},"practice.read":{"label":"What would you change first","unit":"a few sentences","ph":"","where":"Your own words.","feeds":"Nothing is scored. After the check you see the tool's top three assumptions and the case's model answer.","why":"Knowing the number is half of it; knowing what to do is the other half."},"practice.checked":{"label":"Checked","unit":"yes or no","ph":"","where":"Set when you tap Check.","feeds":"Shows the tool's answers and the common slip an off answer matches.","why":"You see the answers only after you commit to yours."}},"steps":{"up":{"title":"Your venue and upstream numbers","short":"Your venue","part":"venue","partLabel":"Your venue","intro":"A9 and A10 only work if they agree with the assignments you already handed in. Type the numbers from your own A4, A7 and A8 here. Leave a box empty if you do not have it yet: the tool will say so rather than guess.","introKey":"introUp","why":"The grade for A9 and A10 includes whether your simulator agrees with the assignments you already handed in. Typing your A4, A7 and A8 numbers once, here, lets the tool check every later step against them and tell you about a mismatch before your professor does. It never changes an earlier number, and a box you leave empty is simply not checked yet.","links":["up"],"open":true},"i-space":{"title":"Space, capacity and rent","short":"Space and rent","part":"I","partLabel":"Part I (A9)","intro":"You type three things on this page: the building's total square feet with any parking lot counted in, whether the room is seated or standing, and the rent per square foot per year. Everything else on the page is computed from those and from the course formulas.","introKey":"introSpace","why":"Square feet decide almost everything: capacity, rent, and through rent your staff, stock and talent lines. The course gives exact formulas for the chain, so the tool shows each one with your numbers beside it. A building can sit just over or just under the line for the bigger startup add-on, so one square foot, a parking lot counted in, can move your beginning debt by a very large amount. That is worth getting right.","links":["i-space"],"open":true},"i-lines":{"title":"Monthly expenses","short":"Monthly expenses","part":"I","partLabel":"Part I (A9)","intro":"Rent, staff, stock and talent come straight from the course formulas: each is your monthly rent times a multiplier. Below them are the real costs the formulas leave out. For each one, enter the amount and say how often you pay it: one time, per month or per year. The page adds up your monthly nut.","introKey":"introLines","why":"This page says what it costs to open the doors for a month before a single ticket is sold: the monthly nut. Four lines come from the course formulas. The rest are real costs the formulas leave out, and students forget them, so each one asks how often you pay it. The National Independent Venue Association (NIVA) publishes averages for independent venues, and they sit beside your shares so you can see where you made a choice and where the formula spoke. In this model every expense line is fixed: it does not move with how many people come.","links":["i-lines"],"open":true},"i-start":{"title":"Startup and beginning debt","short":"Startup and debt","part":"I","partLabel":"Part I (A9)","intro":"Startup capital comes from your capacity. Startup costs add the course's size add-on, and your one-time A5 and A6 costs sit inside that add-on. Beginning debt is startup costs minus the capital you apply: the overage, not the whole startup cost. Part II counts up from it.","introKey":"introStart","why":"Startup capital, the size add-on and the capital you apply decide the debt you begin with, and Part II counts the months it takes to pay that debt back. Your one-time A5 and A6 costs sit inside the add-on, so this page shows how much of it is planned and how much is not yet planned. If your one-time costs add up to more than the add-on, the course formula still counts only the add-on, and the page tells you so.","links":["i-start"],"open":true},"i-lab":{"title":"Lab 1: required runs","short":"Lab 1 runs","part":"I","partLabel":"Part I (A9)","intro":"Lab 1 asks for four runs: your base case, rent up, rent down, and your talent mix shifted one tier. Run each one, then write what it does to the break-even month and what you would do about it. The tool also ranks your assumptions by how much a swing moves your outcome.","introKey":"introLab","why":"A9 asks which assumption your plan lives on. Changing one assumption at a time and watching the outcome is how you find out. \"Rent went up so expenses went up\" is arithmetic. What it does to your break-even month, and what you would do about it, is analysis. The ranking shows which assumption moves your outcome most when it swings.","links":["i-lab"],"open":true},"i-fin":{"title":"Financing sketch","short":"Financing","part":"I","partLabel":"Part I (A9)","intro":"The beginning debt is the number to cover. Add the ways you would cover it: a loan, investors, your own money or a grant. The tool shows what each one costs every month. It does not tell you which is right.","introKey":"introFin","why":"The beginning debt is the number to cover, and A9 asks how. Each source has a different monthly cost: a loan payment is a bill, an investor's expected return is a share of profit, and a grant costs nothing. Seeing what each one costs is the point. The tool does not choose for you.","links":["i-fin"],"open":true},"i-tie":{"title":"Check against A4, A7 and A8","short":"Check A4, A7, A8","part":"I","partLabel":"Part I (A9)","intro":"A9 is graded on whether your numbers agree with A4, A7 and A8. This page lines them up. It never changes an earlier number. If something does not match, fix the one that is wrong, in both documents. Your A9 exit ticket is at the bottom.","introKey":"introTieI","why":"Consistency is graded twice. If A4 says 8,000 square feet and the simulator says 6,500, you lose points in A4 and again in A9. This page lines up your A4, A7 and A8 numbers against the simulator so you can fix the one that is wrong, in both documents.","links":["i-tie","niva"],"open":true},"ii-rev":{"title":"Revenue stack","short":"Revenue","part":"II","partLabel":"Part II (A10)","intro":"Build your revenue the way the day sheet does: every stream is a rate times a volume times a frequency, never a lump sum. Utilization, the share of the room you fill on an average night, multiplies through every per-person stream at once. Tickets are always in the stack, and every stream you add needs a sentence that defends it.","introKey":"introRev","why":"Operating costs do not move with how many people come, so a plan that leans on tickets alone is thin. A total typed into a box (\"food and drink, $20,000 a month\") is a guess a panelist can take apart in one question. A rate, a volume and a frequency each have a source you can name, so each can be defended. Utilization is the dial behind every per-person stream at once, which is why it sits at the top of the page. In class, each pair adds one stream and the room asks one question. If the answer does not hold, switch the stream off.","links":["ii-rev"],"open":true},"ii-pl":{"title":"Monthly P&L and break-even","short":"P&L and break-even","part":"II","partLabel":"Part II (A10)","intro":"Revenue by stream, minus your monthly expenses from A9, is your gross profit. The balance then counts up month by month from your beginning balance, and break-even is the first month it reaches zero or above. Break-even is an output: you cannot type it. If it comes out late, change the plan, not the number.","introKey":"introPl","why":"A9 asked what the room costs. A10 asks what covers it, and the gap between the two, counted in months, is the number a panel asks about first. The balance table is the course's own method: start from your beginning balance, add each month's revenue, subtract each month's expenses, and the first month the balance is zero or above is break-even. The tool keeps each version so your paper can show what you changed and what it did. Set an opening month on the startup step and every row of the table also carries its date.","links":["ii-pl"],"open":true},"ii-scen":{"title":"Three scenarios","short":"Scenarios","part":"II","partLabel":"Part II (A10)","intro":"Conservative, base and stretch in one table, with the utilization, gross profit and break-even month of each. Conservative means low utilization, no new streams and nothing goes right. Base is what you believe. Stretch is a plausible good year, not a fantasy.","introKey":"introScen","why":"One number hides how much of your plan rests on a full room. Three futures in one table show the range: conservative, base and stretch, each with its utilization, gross profit and break-even month. The table is a required exhibit, and a reader looks for those three measures on every row. Conservative must not beat base, and stretch should be a good year you could actually have.","links":["ii-scen"],"open":true},"ii-must":{"title":"What must be true","short":"Must be true","part":"II","partLabel":"Part II (A10)","intro":"Name the two or three assumptions your plan lives or dies on, and say how you would test each one in your first month open, cheaply, before it costs you the business. This is the page most students write last and thinnest.","introKey":"introMust","why":"This is the most important page in your plan. The panel will ask what has to be true. The ranking and the thresholds here come from your own numbers, so you can name the assumption with evidence. Then say how you would test it in your first month open: cheaply, quickly, before it costs you the business. A test with a number or a date in it beats a promise to watch things closely.","links":["ii-must"],"open":true},"ii-tie":{"title":"Check against A7 and A9","short":"Check A7, A9","part":"II","partLabel":"Part II (A10)","intro":"A10 builds on A7 and A9. This page checks that your ticket price, show nights and utilization match A7, that the expenses and beginning debt in your P&L are the ones in your A9, and that your A8 people cost still fits the staff budget. Your A10 exit ticket is at the bottom.","introKey":"introTieII","why":"A10 is graded on whether it ties back to the assignments before it. If the ticket price here is different from A7, you lose points twice, once in each document. This page lines up your ticket price, show nights and utilization with A7, and shows that the expenses and the beginning debt in your P&L are the ones in your A9 exhibit. It never changes an earlier number.","links":["ii-tie"],"open":true},"docs":{"title":"Slides and spreadsheet exports","short":"Downloads","part":"docs","partLabel":"Downloads","intro":"Your exhibits: editable PowerPoint slides and spreadsheet-safe files that show the numbers the simulator computed. Your paper is yours to write in Word or PDF. The tool does not write it for you.","introKey":"introDocs","why":"Your paper asks for simulator exhibits: a screenshot or an export of the numbers the simulator computed. Slides drop straight into your presentation, and the spreadsheet shows your numbers line by line. Every file carries your venue name. They are exhibits for your paper, not the paper. The tool does not write your narrative, and the Model button shows how someone else's invented venue reads.","links":["docs"],"open":true},"x-case":{"title":"Practice case","short":"Practice","part":"x","partLabel":"Practice","intro":"A practice case hands you a venue's inputs. Work out the answers, then check them against the same numbers the simulator computes. The final exam's applied scenario uses exactly this logic.","introKey":"introCase","why":"The final exam's applied scenario hands you a venue's inputs and asks you to compute and interpret its expenses, revenue and break-even. A practice case is computed the same way as the rest of the tool, so you learn the logic you will be tested on. When an answer is off, the tool tells you which common slip it matches, such as leaving the parking lot out of the total square feet. Nothing here changes your own venue.","links":["x-case"],"open":true}},"docs":{"cards":{"a9-model":{"title":"Expense model","blurb":"Your room, your monthly expenses line by line, how they compare with NIVA, and what it costs to open.","part":"A9","artifacts":["a9-model:slides"],"needs":[{"path":"@sqft","label":"Total square feet","step":"i-space"}],"linkTags":["niva","mvt","rent"]},"a9-runs":{"title":"Runs and sensitivity","blurb":"The required runs side by side, and which assumption moves your outcome most.","part":"A9","artifacts":["a9-runs:slides"],"needs":[{"path":"@sqft","label":"Total square feet","step":"i-space"},{"path":"@runs","label":"The four required runs","step":"i-lab"},{"path":"plan.livesOn","label":"The assumption your plan lives on","step":"i-lab"}],"linkTags":["i-lab"]},"a9-fin":{"title":"Financing sketch","blurb":"Where the money to cover your beginning debt could come from, and what each source costs a month.","part":"A9","artifacts":["a9-fin:slides"],"needs":[{"path":"@sqft","label":"Total square feet","step":"i-space"},{"path":"fin.lines","label":"At least one source of money","step":"i-fin"}],"linkTags":["i-fin"]},"a9-pack":{"title":"A9 exhibit pack","blurb":"All of the A9 slides in order, plus a spreadsheet of every line and every run.","part":"A9","artifacts":["a9-pack:slides","a9-sim:csv"],"needs":[{"path":"@sqft","label":"Total square feet","step":"i-space"},{"path":"@runs","label":"The four required runs","step":"i-lab"},{"path":"plan.livesOn","label":"The assumption your plan lives on","step":"i-lab"},{"path":"fin.lines","label":"At least one source of money","step":"i-fin"}],"linkTags":["niva","mvt"]},"a10-build":{"title":"Revenue build","blurb":"Every revenue stream as a rate, a volume and a frequency, and what utilization does to each one.","part":"A10","artifacts":["a10-build:slides"],"needs":[{"path":"@sqft","label":"Total square feet","step":"i-space"},{"path":"@streams","label":"A revenue stream with a rate, a volume and a frequency","step":"ii-rev"}],"linkTags":["revenue"]},"a10-pl":{"title":"Monthly P&L and break-even","blurb":"Revenue less expenses, the balance month by month, and the break-even month.","part":"A10","artifacts":["a10-pl:slides"],"needs":[{"path":"@sqft","label":"Total square feet","step":"i-space"},{"path":"@streams","label":"A revenue stream with a rate, a volume and a frequency","step":"ii-rev"}],"linkTags":["mvt"]},"a10-scen":{"title":"Three scenarios","blurb":"Conservative, base and stretch side by side, with the assumptions that move them.","part":"A10","artifacts":["a10-scen:slides"],"needs":[{"path":"@sqft","label":"Total square feet","step":"i-space"},{"path":"@streams","label":"A revenue stream with a rate, a volume and a frequency","step":"ii-rev"}],"linkTags":["revenue"]},"a10-must":{"title":"What must be true","blurb":"The things that must be true for the plan to work, each with a first-month test.","part":"A10","artifacts":["a10-must:slides"],"needs":[{"path":"@sqft","label":"Total square feet","step":"i-space"},{"path":"must","label":"At least one thing that must be true","step":"ii-must"}],"linkTags":["ii-must"]},"a10-pack":{"title":"A10 exhibit pack","blurb":"All of the A10 slides in order, plus a spreadsheet of the streams and the month-by-month balance.","part":"A10","artifacts":["a10-pack:slides","a10-sim:csv","a10-months:csv"],"needs":[{"path":"@sqft","label":"Total square feet","step":"i-space"},{"path":"@streams","label":"A revenue stream with a rate, a volume and a frequency","step":"ii-rev"},{"path":"must","label":"At least one thing that must be true","step":"ii-must"}],"linkTags":["revenue","mvt"]}},"paperFormat":"Your paper: Belmont header, Times New Roman 11, 1.15 spacing, Word or PDF, 3 pages plus the simulator exhibits.","reminder":"These are exhibits. Your paper is yours to write in Word or PDF. The tool does not write your narrative: it prints the numbers, names the gap and asks the question, and you explain it."},"coach":{"up.blank":{"text":"None of your A4, A7 or A8 numbers are entered yet.","why":"Each one lets the tool check your simulator against what you handed in.","next":"Type what you have and leave the rest blank."},"sp.sqft.missing":{"text":"Your total square feet are blank.","why":"Capacity, rent and every cost start from this number.","next":"Type it here, or enter your A4 number on the first step."},"sp.cap.range":{"text":"A capacity of {{cap}} people is outside the usual {{capLow}} to {{capHigh}}.","why":"Total square feet and seated or standing change capacity a lot.","next":"Recheck both against your A4."},"sp.lot.big":{"text":"Your parking lot is {{lotPct}} of your total square feet.","why":"The course counts the lot in the total, so a big lot raises capacity, rent and costs.","next":"Check the lot's square feet are right."},"sp.lot.over":{"text":"Your parking lot, {{lotSqft}} sq ft, is bigger than your total, {{totalSqft}} sq ft.","why":"The lot is part of the total, so it cannot be bigger.","next":"Fix the lot or the total."},"sp.seated.note":{"text":"Seated halves capacity: {{standingCap}} people standing, {{cap}} seated.","why":"The same building holds half as many people, but the rent stays the same.","next":"Be sure seated is what your concept needs."},"rent.source.blank":{"text":"Your rent has no source written down.","why":"A4 asks where the rent per square foot came from.","next":"Add the listing, broker or comparable on the first step."},"rent.default":{"text":"No rent was entered, so the course rate of {{psf}} a square foot a year is used.","why":"The course simulator uses it when you have no rent.","next":"Enter your A4 rent if you have one."},"rent.differs":{"text":"Your rent is {{psf}} per square foot a year; the course simulator uses {{courseRate}}.","why":"That is fine when your A4 sourced it.","next":"Keep your source written down."},"sp.cliff.cap":{"text":"Capacity {{cap}} is close to the {{limit}}-person line.","why":"Under it, staff and stock use {{smallMult}} of rent instead of {{staffMult}} and {{stockMult}}.","next":"Check your square feet."},"rent.range":{"text":"{{psf}} per square foot a year is outside the {{psfLow}} to {{psfHigh}} we expect.","why":"Nashville asking rents for retail, flex and restaurant space mostly sit inside it.","next":"Recheck the number and write down its source."},"ln.zero.licensing":{"text":"Licensing and permits are blank, so they count as $0.","why":"Your A5 table lists them. They are real, and students forget them.","next":"Enter your A5 cost and choose how often you pay it."},"ln.zero.insurance":{"text":"Insurance is blank, so it counts as $0.","why":"General liability and liquor liability are real, and students forget them.","next":"Enter your A5 premiums and choose how often you pay them."},"ln.zero.compliance":{"text":"Other compliance is blank, so it counts as $0.","why":"Music licenses, the health permit and the like are real, and students forget them.","next":"Enter your A5 costs and choose how often you pay them."},"ln.mix.edge":{"text":"A7 says {{a7Pct}}% local, which counts as a mix, not all local.","why":"Only {{localMin}}% local gets the {{localMult}} talent cost. Yours is {{mixMult}}.","next":"Check that A7 states your mix exactly."},"ln.mix.override":{"text":"You chose {{mixLabel}}, but your A7 percent local reads as {{a7Tier}}.","why":"The talent multiplier changes, so the nut changes and the tie-out flags it.","next":"Match your A7, or change A7 and say so."},"ln.mix.blank":{"text":"No A7 percent local and no mix chosen, so the tool assumes {{mixLabel}}.","why":"Talent is your biggest line and the mix sets its multiplier.","next":"Enter A7's percent local or choose a mix."},"ln.share.talent":{"text":"Talent is {{talentPct}} of expenses against NIVA's {{niva.talent}} of expenses.","why":"The formulas and your mix set most of it. NIVA is an average, not a target.","next":"Is it your choice or the formula speaking?"},"ln.share.staff":{"text":"Staff is {{staffPct}} of expenses against NIVA's {{niva.staff}} of expenses.","why":"The formulas and your A8 headcount set most of it. NIVA is an average, not a target.","next":"Is it your choice or the formula speaking?"},"ln.note.blank":{"text":"No assumption is written for {{names}}.","why":"Your narrative explains every line.","next":"Add one short line beside each."},"st.debt.zero":{"text":"Your beginning debt is $0.","why":"The {{applied}} of capital you applied covers the {{costs}} of startup costs.","next":"Check that you could really apply that much."},"st.applied.over":{"text":"You applied {{applied}}, more than the {{capital}} raised.","why":"Capital applied is the part of the money you raised that goes into opening.","next":"Lower it, or say where the extra comes from."},"st.applied.low":{"text":"You applied {{applied}}, under half of the {{capital}} raised.","why":"Debt grows to {{debt}} because the rest is not covered.","next":"Check this is the plan you mean."},"st.cliff.sqft":{"text":"Your {{totalSqft}} sq ft is {{sqftGap}} from the {{sqftLine}} sq ft line.","why":"On the other side the add-on would be {{otherAddOn}}, not {{addOn}}.","next":"Check your square feet; one foot can move your debt."},"st.over":{"text":"Your one-time costs ({{overNames}}), {{planned}}, are {{over}} over the {{addOn}} add-on.","why":"The course formula counts only the add-on, so your debt stays put.","next":"Recheck them, or say how the extra is covered."},"lab.runs.missing":{"text":"These required runs are not saved: {{missing}}.","why":"Lab 1 asks for all four.","next":"Tap Run it on each one."},"lab.stale":{"text":"{{count}} saved {{runWord}} used older course settings.","why":"Their numbers no longer match what the tool computes now.","next":"Run them again."},"lab.read.missing":{"text":"Fewer than two runs have a written reading.","why":"A9 asks for two interpretations, not just numbers.","next":"Say what each run does to the break-even month and what you would do."},"lab.read.weak":{"text":"Your reading of {{runs}} {{readWhy}}.","why":"\"Rent went up so expenses went up\" is arithmetic, not analysis.","next":"Say what it does to the break-even month and what you would do."},"lab.lives.blank":{"text":"You have not named the assumption your plan lives on.","why":"It is line 3 of your exit ticket. {{rankLine}}","next":"Pick one from the ranking and say why."},"lab.lives.differs":{"text":"The table says {{top.label}} moves your outcome most; you named {{pick}}.","why":"That can be right, but the table is the evidence.","next":"Say why {{pick}} matters more, or switch."},"fin.none":{"text":"No financing source is added.","why":"A9 asks how your beginning debt is covered.","next":"Add a loan, investors, owner equity or a grant."},"fin.gap":{"text":"Your sources raise {{finRaised}}, {{finGap}} short of the {{debt}} debt.","why":"The gap is money you still have to find.","next":"Add a source or lower the debt."},"fin.over":{"text":"Your sources raise {{finOver}} more than the {{debt}} debt.","why":"Extra money you raise may cost you something every month.","next":"Check you need that much."},"fin.rate.range":{"text":"A rate of {{finRate}} a year is outside {{finLow}} to {{finHigh}}.","why":"Rates outside that range are unusual for a venue loan.","next":"Check it against a real lender's quote."},"fin.cost.blank":{"text":"Cannot be costed yet: {{names}}.","why":"A9 asks what the financing costs each month, so each source needs its rate, term or return.","next":"Fill in the missing number."},"fin.cover.thin":{"text":"Gross profit covers your loan payments {{coverage}}.","why":"Lenders usually want at least {{coverMin}}.","next":"Raise gross profit, borrow less, or take a longer term."},"tie.sqft":{"text":"{{sentence}}","why":"Square feet set capacity, rent and the startup add-on.","next":"Check the total on your A4 space math, parking lot included."},"tie.seating":{"text":"{{sentence}}","why":"Capacity sets startup capital and which staff and stock multipliers apply.","next":"Look at the seated or standing decision in your A4."},"tie.psf":{"text":"{{sentence}}","why":"Rent drives four of your expense lines.","next":"Check which listing or comparable your A4 rent came from."},"tie.mix":{"text":"{{sentence}}","why":"The talent tier sets your biggest expense line.","next":"Check the talent mix chosen on the monthly expenses step."},"tie.staff":{"text":"{{sentence}}","why":"Your A8 people cost and your A9 staff budget describe the same payroll.","next":"Check your A8 org chart against the staff budget."},"tie.missing":{"text":"Some numbers cannot be checked yet: {{names}}.","why":"A check needs your earlier numbers.","next":"Type them on the first step."},"rv.util.high":{"text":"Utilization of {{util}} is above {{utilWarn}}.","why":"Most first drafts sit near the top ({{utilMax}}) without noticing. The A10 lab builds at 60%.","next":"Slide it down, or say why."},"rv.nights.blank":{"text":"Your {{nights}} show nights a month are the tool's starting number, not your A7.","why":"Every per-person stream is earned night by night, so nights change revenue.","next":"Type the nights on your A7 calendar."},"rv.stream.incomplete":{"text":"These streams are missing a part and count $0: {{names}}.","why":"Every stream needs a rate, a volume and a frequency.","next":"Fill in what is missing."},"rv.stream.lump":{"text":"This looks like a total, not a rate: {{names}}.","why":"A total is a guess; a rate times a volume times a frequency is a model.","next":"Break it into rate, volume and frequency."},"rv.keep.blank":{"text":"These streams count $0 until you write the venue's cut: {{names}}.","why":"The cut is a deal term, so it belongs in your A7 offers.","next":"Type the percent your offers say the venue keeps."},"rv.defend.missing":{"text":"These streams have no defend-it line: {{names}}.","why":"If a panelist pushes on the rate, volume or frequency, you need a source or a comparable.","next":"Write one sentence a skeptic would accept."},"rv.defend.weak":{"text":"These defend-it lines {{defendNeed}}: {{names}}.","why":"A skeptic accepts a figure, a quote or a comparable, not a feeling.","next":"Add a number, source or comparable a skeptic would accept."},"rv.rate.range":{"text":"Your {{rateLabel}} rate, {{rate}}, is outside the lowest and highest figures we have for {{kindLabel}}: {{rateLow}} to {{rateHigh}}.","why":"The benchmark beside the box names the source.","next":"Defend it with a source, or change it."},"rv.ticket.a7":{"text":"Your ticket price is {{ticketRate}}, but A7 says {{a7Price}}.","why":"The tool checks A10 against the calendar and offers you already handed in.","next":"Match them, or say why they differ."},"rv.nights.over":{"text":"Show nights ({{nights}}) plus private events ({{events}}) are more than the {{calNights}} nights in a month.","why":"A room cannot host more events than it has nights.","next":"Cut show nights or private events."},"rv.parking.nolot":{"text":"You added parking but your venue has no parking lot.","why":"Parking revenue needs a lot you own or lease.","next":"Add the lot's square feet on the space step, or switch parking off."},"rv.parking.cap":{"text":"Your parking plan needs {{needSqft}} sq ft for {{cars}} cars, but your lot is {{lotSqft}} sq ft.","why":"Every car needs space to park.","next":"Lower the cars, or enlarge the lot."},"rv.loyalty.double":{"text":"Your loyalty program adds {{visits}} visits a month, more than your {{emptySeats}} empty seats.","why":"Utilization already counts the seats you fill.","next":"Lower the visits, or show where the extra seats are."},"rv.one.stream":{"text":"Your plan has only {{names}}.","why":"Operating costs do not move with attendance, so tickets alone cannot carry a room.","next":"Add a stream you can defend."},"rv.ticket.share":{"text":"Tickets are {{ticketShare}} of your revenue, over the {{shareNote}} line.","why":"Operating costs do not move with attendance, so a plan that leans on tickets is thin.","next":"Say which other stream could grow."},"rv.ask.blank":{"text":"These added streams have no question from the room recorded: {{names}}.","why":"If an assumption cannot survive one question, it does not go in the plan.","next":"Write the question and your answer."},"be.never":{"text":"Your plan does not break even within {{horizonText}}.","why":"{{gapLine}}","next":"Do not change the number. Change the plan, then run it again."},"be.long":{"text":"Break-even is later than month {{targetMonths}}: {{breakEven}}.","why":"A panel will ask how long the {{debt}} of debt takes to clear.","next":"Change the plan, not the number, and save the new version."},"be.iter.none":{"text":"Your break-even is later than month {{targetMonths}}, or never, and you have saved no second version.","why":"Changing the plan and running it again is the assignment.","next":"Change the plan, then tap Save this version."},"be.iter.numbers":{"text":"{{versionLabel}} moved only a number: {{moved}}.","why":"A fuller room is a hope. A smaller room or a different mix is a plan.","next":"Change something about the plan, then run it again."},"be.margin.high":{"text":"Gross profit is {{gpPerDollar}} of revenue.","why":"Music Venue Trust found about {{mvtCents}} cents of gross profit per dollar of income across 17 venues in Northern Ireland.","next":"Recheck each stream's rate, volume and frequency."},"be.part1.missing":{"text":"Part I has no capacity or rent yet, so your monthly nut counts as $0.","why":"Gross profit and break-even need the expenses from A9.","next":"Finish the space and expense steps first."},"be.open.blank":{"text":"No opening month is set, so the table shows month numbers, not dates.","why":"A date makes the break-even month concrete.","next":"Add an opening month on the startup step."},"sc.order":{"text":"{{orderLine}}.","why":"These are gross profit a month. Conservative means nothing goes right and stretch is a good year, so they should bracket base.","next":"Check the utilization and streams in each."},"sc.same":{"text":"{{sameNames}} use the same utilization and the same streams.","why":"Three scenarios that match tell you nothing about risk.","next":"Slide your base utilization on the Revenue step so it sits between conservative and stretch."},"sc.stretch.reach":{"text":"Stretch earns {{stretchRevenue}} a month, more than {{reachRatio}} base ({{baseRevenue}}).","why":"Stretch is a plausible good year, not a fantasy.","next":"Check its utilization and the streams you added."},"sc.cons.streams":{"text":"The conservative case leaves out {{names}}.","why":"Conservative means low utilization and no new streams.","next":"Check that is what you mean."},"mb.count":{"text":"You have {{cardCount}} must-be-true {{cardWord}}.","why":"The assignment asks for two or three.","next":"Add or remove cards until you have two or three."},"mb.test.weak":{"text":"These tests have no number, time or cheap first step: {{names}}.","why":"A good test is cheap, quick and tells you in month one.","next":"Add a number, a date or a small action."},"mb.top.missing":{"text":"The ranking says {{top.label}} moves your outcome most, and no card names it.","why":"The panel will push on it first.","next":"Add a card for it, or say why it matters less."},"tie2.util":{"text":"{{sentence}}","why":"Utilization multiplies through every per-person stream, so a mismatch changes revenue.","next":"Check the attendance target on your A7 calendar."},"tie2.price":{"text":"{{sentence}}","why":"Price times people is your ticket revenue.","next":"Check the average price on your A7 calendar and offers."},"tie2.nights":{"text":"{{sentence}}","why":"Nights multiply every per-person stream.","next":"Recount the nights on your A7 30-day calendar."}},"niva":{"base":"NIVA 2024 average, share of expenses, all stage sizes","baseRevenue":"NIVA 2024 average, share of revenue, all stage sizes","nivaNotTarget":"An average of independent venues, not a target.","talentPct":31,"staffPct":26,"profitablePct":36,"split":[{"id":"talent","label":"Artist and booking fees","pct":31,"factIds":["NM-F01"]},{"id":"staff","label":"Staff (full- and part-time employees)","pct":26,"factIds":["NM-F02"]},{"id":"rent","label":"Facility and rent","pct":9,"factIds":["NM-F05"]},{"id":"stock","label":"Stock (beverages and food)","pct":10,"factIds":["NM-F06","NM-F09"],"parts":[{"label":"Beverages","pct":7},{"label":"Food","pct":3}]},{"id":"other","label":"All other","pct":10,"factIds":["NM-F04"]},{"id":"maintenance","label":"Maintenance","pct":4,"factIds":["NM-F07"]},{"id":"insurance","label":"Insurance","pct":4,"factIds":["NM-F08"]},{"id":"taxes","label":"Taxes, licenses and fees","pct":2,"factIds":["NM-F10"]},{"id":"temp","label":"Temp agencies","pct":1,"factIds":["NM-F11"]},{"id":"pro","label":"Music licensing (PRO) fees","pct":1,"factIds":["NM-F12"]}],"revenueSplit":[{"id":"admissions","label":"Admissions (tickets and cover)","pct":46,"factIds":["NM-F14"]},{"id":"beverage","label":"Beverages","pct":25,"factIds":["NM-F15"]},{"id":"donations","label":"Donations and grants","pct":10,"factIds":["NM-F16"]},{"id":"other","label":"All other","pct":8,"factIds":["NM-F17"]},{"id":"food","label":"Food","pct":6,"factIds":["NM-F18"]},{"id":"sponsor","label":"Sponsorships","pct":4,"factIds":["NM-F19"]},{"id":"merch","label":"Merchandise","pct":2,"factIds":["NM-F20"]}],"cite":"National Independent Venue Association. The State of Live. NIVA, 23 June 2025, nivassoc.org/stateoflive.","citeFull":"National Independent Venue Association. The State of Live: The First Economic Research Study of the Independent Live Sector 2025. Prepared by TEConomy Partners, NIVA, 23 June 2025.","facts":[{"id":"talent","factId":"NM-F01","text":"About 31% of independent stages' expenses went to artist and booking fees in 2024. That is a share of expenses, an average of all stage sizes, not a target."},{"id":"staff","factId":"NM-F02","text":"About 26% of independent stages' expenses went to staffing in 2024. That is a share of expenses, an average of all stage sizes, not a target."},{"id":"people","factId":"NM-F03","text":"Artists and staff together took about 57 cents of every expense dollar, which NIVA describes as more than half going to people."},{"id":"other31","factId":"SIB-F66","text":"A different 31% in the same report is the share of stages that say all-or-nothing tour deals hurt their booking. That is a share of stages, not of expenses."},{"id":"profitable","factId":"NM-F25","text":"About 36% of independent stages reported being profitable in 2024. The other 64% were not, and that group includes rooms that broke even."},{"id":"showdays","factId":"NM-F31","text":"The average independent venue had shows on 143 days in 2024, about 12 days in a month. It is an average of all stage types, not a recommended count."},{"id":"median","factId":"NM-F37","text":"The median independent stage employs about 20 people, across every stage type, not one room size."},{"id":"sumNote","factId":"NM-F13","text":"NIVA's printed expense lines add to 98 percent because NIVA rounds."},{"id":"noMargin","factId":"NM-F102","text":"NIVA prints no profit margin. Its box on profit holds only the share of stages that were not profitable."}],"simulatorUses":[{"id":"NM-U01","surface":"A9 expense comparison card (benchmark bars)","label":"NIVA 2024 average, share of expenses, all stage types, not a target","factIds":["NM-F01","NM-F02","NM-F05","NM-F06","NM-F07","NM-F08","NM-F09","NM-F10","NM-F12","NM-F04"]},{"id":"NM-U02","surface":"A9 subsidy anchor card","label":"MVT Annual Report 2025, UK, pounds converted at the course rate of $1.36; 17 venues","factIds":["NM-F65","NM-F67","NM-F70"]},{"id":"NM-U03","surface":"A9 rent line 'where this number comes from'","label":"Metro retail average asking rent, not a music-venue rent","factIds":["NM-F91","NM-F92","NM-F93","NM-F95"]},{"id":"NM-U04","surface":"A9 sensitivity explainer","label":"Consequence of the course formulas","factIds":[]},{"id":"NM-U05","surface":"A9 NIVA cost-trend marker (financing step)","label":"Share of stages expecting a rise, not the size of the rise","factIds":["NM-F41","NM-F42","NM-F43","NM-F44","NM-F45"]},{"id":"NM-U06","surface":"A10 utilization slider markers","label":"UK data; Pollstar figures are lower bounds only","factIds":["NM-F105","NM-F116","NM-F78","NM-F89"]},{"id":"NM-U07","surface":"A10 revenue-mix sanity bar","label":"NIVA 2024 average, share of revenue, all stage types, not a target","factIds":["NM-F14","NM-F15","NM-F16","NM-F18","NM-F19","NM-F20","NM-F76","NM-F84"]},{"id":"NM-U08","surface":"A10 per-head anchors","label":"Different countries and bases; anchors, not benchmarks","factIds":["NM-F83","NM-F87","NM-F90"]},{"id":"NM-U09","surface":"A10 'break-even is an output' honesty panel","label":"Share of stages, includes break-even rooms; NIVA prints no margin","factIds":["NM-F22","NM-F25","NM-F30","NM-F73","NM-F102"]},{"id":"NM-U10","surface":"A10 add-a-stream and ticket-revenue prompt (A7 deal terms)","label":"One club's practice; deal terms come from the student's A7","factIds":["NM-F90","NM-F14"]},{"id":"NM-U12","surface":"A9 comparison card, Canvas-aware note","label":"NIVA 2024 average, share of expenses, all stage types, a description not a target","factIds":["NM-F109","NM-F110","NM-F115"]},{"id":"NM-U13","surface":"A9 rent line, markers","label":"Metro averages by building type, asking rents, not music-venue rents","factIds":["NM-F91","NM-F106","NM-F107","NM-F111"]},{"id":"NM-U14","surface":"A10 'what your plan needs per head' meter","label":"Different countries and bases; an anchor, not a target","factIds":["NM-F113","NM-F72","NM-F87","NM-F105"]},{"id":"NM-U15","surface":"A10 stock check","label":"NIVA-derived marker, valid only if revenue is close to expenses; not a pour-cost benchmark","factIds":["NM-F114","NM-F06","NM-F09","NM-F15","NM-F18"]},{"id":"NM-U16","surface":"A10 honesty panel, local odds","label":"Share of stages, includes break-even rooms; local figures are secondary reports","factIds":["NM-F22","NM-F25","NM-F108","NM-F102"]}],"mvt":{"label":"Music Venue Trust, Northern Ireland, 2025, 17 venues","incomeLive":"$5.17M","costLive":"$7.38M","grossProfit":"$702,709","centsOnDollar":4.4,"rate":"$1.36 to the pound","factIds":["NM-F62","NM-F64","NM-F65","NM-F67","NM-F70"],"say":"Across 17 venues in Northern Ireland in 2025, live music earned $5.17M against $7.38M of expense. Across everything they do, total income was about $16.1M and combined gross profit was $702,709, about four cents on each dollar of that income. Music Venue Trust reports in pounds; the day sheet converts at about $1.36 to the pound. That is Northern Ireland, not Nashville, and not NIVA."}},"links":[{"id":"mvt-annual-report-2025","tags":["i-lines","i-start","i-lab","i-tie","ii-pl","ii-scen","docs","a9-model","a9-pack","a10-pl","a10-pack","mvt"],"title":"Music Venue Trust: Annual Report 2025","mla":"Music Venue Trust. Annual Report 2025. Music Venue Trust, 15 Apr. 2026, musicvenuetrust.com/2026/04/music-venue-trust-annual-report-2025-reveals-stark-climate-for-northern-irelands-grassroots-music-venues/.","url":"https://musicvenuetrust.com/2026/04/music-venue-trust-annual-report-2025-reveals-stark-climate-for-northern-irelands-grassroots-music-venues/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"The measurement behind the subsidy anchor: 17 venues in Northern Ireland, about four cents of gross profit on each dollar of income. It is Northern Ireland, not Nashville.","src":"NM-S17"},{"id":"niva-state-of-live","tags":["up","i-lines","i-tie","ii-rev","ii-pl","docs","a9-model","a9-pack","a10-pack","niva","x-case"],"title":"NIVA: The State of Live (2025)","mla":"National Independent Venue Association. The State of Live. NIVA, 23 June 2025, nivassoc.org/stateoflive.","url":"https://www.nivassoc.org/stateoflive","accessed":"2026-11-04","verified":{"ok":true,"date":"2026-11-04"},"note":"Open this first. The 31% for artist and booking and the 26% for staffing are shares of expenses.","src":"NM-S05"},{"id":"niva-state-of-live-report","tags":["i-lines","i-tie","docs","a9-model","a9-pack","niva"],"title":"NIVA: The State of Live, full report (PDF)","mla":"National Independent Venue Association. The State of Live: The First Economic Research Study of the Independent Live Sector 2025. Prepared by TEConomy Partners, NIVA, 23 June 2025, nivassoc.org/s/2025-NIVA-State-of-Live-Report.pdf.","url":"https://www.nivassoc.org/s/2025-NIVA-State-of-Live-Report.pdf","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Page 8 shows the expense chart and the revenue chart. Read what each percentage is a share of before you quote it.","src":"NM-S01"},{"id":"tse-five-streams","tags":["ii-rev","ii-scen","docs","a10-build","a10-pack","revenue"],"title":"TSE Entertainment: 5 Proven Revenue Streams","mla":"\"5 Proven Revenue Streams That Keep Independent Music Venues Profitable.\" TSE Entertainment, 10 Apr. 2026, tseentertainment.com/5-proven-revenue-streams-that-keep-independent-music-venues-profitable-hint-not-ticket-sales/.","url":"https://tseentertainment.com/5-proven-revenue-streams-that-keep-independent-music-venues-profitable-hint-not-ticket-sales/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Memberships, bar, VIP, loyalty and sponsorship: the five streams the A10 day sheet starts from.","src":"REV-S01"},{"id":"notnoise-indie-tour","tags":["ii-rev","docs","a10-build","a10-pack","revenue"],"title":"NotNoise: The Real Math of an Indie Tour in 2026","mla":"\"The Real Math of an Indie Tour in 2026.\" NotNoise, 11 May 2026, notnoise.co/blog/indie-tour-budget.","url":"https://notnoise.co/blog/indie-tour-budget","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"The artist's side of the money. It repeats the atVenu and NIVA numbers, so open those too.","src":"REV-S02"},{"id":"atvenu-year-review-2025","tags":["ii-rev","docs","a10-build","a10-pack","revenue","merch"],"title":"atVenu: A Year In Review 2025","mla":"atVenu. \"A Year In Review 2025.\" atvenu.com/year-in-review.","url":"https://atvenu.com/year-in-review","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Where the $10.24 merch spend per head and the share of fans who buy come from.","src":"REV-S03"},{"id":"matthews-retail-q3-2026","tags":["i-space","a9-model","rent"],"title":"Matthews: Nashville retail market report, Q3 2026","mla":"\"Nashville, TN Retail Market Report Q3 2026.\" Matthews, 27 Oct. 2026, matthews.com/insights/nashville-retail-market-report-q3-2026.","url":"https://www.matthews.com/insights/nashville-retail-market-report-q3-2026","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Nashville's average asking rent for retail space. It is a market average for shops, not a music venue's rent.","src":"NM-S28"},{"id":"lee-retail-q3-2026","tags":["i-space","a9-model","rent"],"title":"Lee and Associates: Nashville retail report, Q3 2026","mla":"Lee & Associates. Q3 2026 Nashville, TN Retail Market Report. Lee & Associates, Oct. 2026, lee-associates.com/wp-content/uploads/2026/10/2026-Q3-Nashville-TN-Retail.pdf.","url":"https://www.lee-associates.com/wp-content/uploads/2026/10/2026-Q3-Nashville-TN-Retail.pdf","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"A second broker's average asking rent, quoted triple net (the tenant also pays the building's taxes, insurance and upkeep). Compare it with the first before you trust either.","src":"EXP-S02"},{"id":"matthews-industrial-q2-2026","tags":["i-space","rent"],"title":"Matthews: Nashville industrial market report, Q2 2026","mla":"Matthews. Nashville, TN Industrial Market Report Q2 2026. Matthews Real Estate Investment Services, 1 Sept. 2026, matthews.com/insights/nashville-industrial-market-report-q2-2026.","url":"https://www.matthews.com/insights/nashville-industrial-market-report-q2-2026","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Industrial space asks much less. It is the low end of what a raw shell costs, before you build a room in it.","src":"EXP-S04"},{"id":"commercial-observer-nashville-venues","tags":["i-space","i-lines","rent"],"title":"Commercial Observer: Nashville's real estate costs endanger its indie venues","mla":"Getlen, Larry. \"Nashville's Real Estate Costs Endanger Indy Venues That Fostered Its Reputation.\" Commercial Observer, 18 June 2024, commercialobserver.com/2024/06/nashville-music-venues-endangered.","url":"https://commercialobserver.com/2024/06/nashville-music-venues-endangered","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"How rising rent and property taxes squeeze Nashville's independent rooms.","src":"NM-S33"},{"id":"beer-permit-nashville","tags":["i-lines","i-start","a5"],"title":"How to apply for a beer permit in Nashville","mla":"Dickinson Wright PLLC. How to Apply for a Beer Permit in Nashville, TN. Legal Edge, 7 May 2026, legaledge.dwlaw.com/2026/05/07/how-to-apply-for-a-beer-permit-in-nashville-tn/.","url":"https://legaledge.dwlaw.com/2026/05/07/how-to-apply-for-a-beer-permit-in-nashville-tn/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"The Metro Beer Board process and its fees. Use it to check the permit rows of your A5 table.","src":"EXP-S30"},{"id":"liquor-license-tennessee","tags":["i-lines","i-start","a5"],"title":"How to get a liquor license in Tennessee","mla":"Dickinson Wright PLLC. How to Get a Liquor License in Tennessee: A Step-by-Step Guide. Legal Edge, 14 May 2026, legaledge.dwlaw.com/2026/05/14/how-to-get-a-liquor-license-in-tennessee-a-step-by-step-guide/.","url":"https://legaledge.dwlaw.com/2026/05/14/how-to-get-a-liquor-license-in-tennessee-a-step-by-step-guide/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"The state's liquor license steps and annual fees, with two worked examples.","src":"EXP-S31"},{"id":"ascap-licensing-book","tags":["i-lines","a5"],"title":"ASCAP: licensing book (rates for bars, nightclubs and concerts)","mla":"ASCAP. 2023 ASCAP Licensing Book. Colorado Secretary of State, coloradosos.gov/pubs/performingRights/Files/2021/2023ASCAPLicensingBook.pdf.","url":"https://coloradosos.gov/pubs/performingRights/Files/2021/2023ASCAPLicensingBook.pdf","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"ASCAP's own published formula for a bar or club. BMI, SESAC and GMR license separately.","src":"EXP-S21"},{"id":"insureon-bar-insurance","tags":["i-lines","a5"],"title":"Insureon: what bar insurance costs","mla":"Insureon. Bar Business Insurance Costs. Insureon, updated 10 Sept. 2026, insureon.com/food-business-insurance/bars/cost.","url":"https://insureon.com/food-business-insurance/bars/cost","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Median premiums small bars pay for general liability and liquor liability.","src":"EXP-S22"},{"id":"liquor-liability-costs","tags":["i-lines","a5"],"title":"Latent Insure: what liquor liability costs","mla":"Latent Insure. \"Liquor Liability Cost Factors.\" Latent Insure, 23 Feb. 2026 (updated 22 June 2026), www.latentinsure.com/blog/liquor-liability-cost-factors. Accessed 10 Nov. 2026.","url":"https://www.latentinsure.com/blog/liquor-liability-cost-factors","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Yearly liquor liability premiums by kind of business, including a nightclub class.","src":"EXP-S50"},{"id":"live-entertainment-insurance","tags":["i-lines","a5"],"title":"Agency Height: live entertainment insurance for bars","mla":"Agency Height. Live Entertainment and Event Venue Insurance for Bars. Agency Height, updated 17 Mar. 2026, agencyheight.com/live-entertainment-event-venue-insurance-for-bars/.","url":"https://agencyheight.com/live-entertainment-event-venue-insurance-for-bars/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"What the extra cover for live music and for fights costs, on top of a bar's usual policy.","src":"EXP-S23"},{"id":"terrapin-build-costs","tags":["i-lines","i-start","a6"],"title":"Terrapin Construction Group: restaurant construction cost per square foot","mla":"Terrapin Construction Group. High-End Restaurant Construction Cost Per Square Foot (2026 Regional Guide). Terrapin CG, July 2026, terrapincg.com/news/high-end-restaurant-construction-cost-per-square-foot.","url":"https://terrapincg.com/news/high-end-restaurant-construction-cost-per-square-foot","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"A contractor's guide to what building out a bar and kitchen costs. Use it for a ballpark, not a quote.","src":"EXP-S28"},{"id":"sba-plan-your-business","tags":["i-start","i-fin","ii-pl","x-case","a9-fin","a10-pl"],"title":"SBA: plan your business, startup costs and break-even","mla":"U.S. Small Business Administration. \"Plan Your Business.\" SBA, sba.gov/counseling/plan-your-business/.","url":"https://www.sba.gov/counseling/plan-your-business/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Plain-English definitions of startup costs, break-even and the ways to fund them.","src":"FIN-S11"},{"id":"sba-7a-loans","tags":["i-fin","a9-fin"],"title":"SBA: 7(a) loans","mla":"U.S. Small Business Administration. \"7(a) Loans.\" SBA, sba.gov/loans/7a-loans/.","url":"https://www.sba.gov/loans/7a-loans/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"The most common SBA loan and what it can pay for.","src":"FIN-S08"},{"id":"sba-504-loans","tags":["i-fin","a9-fin"],"title":"SBA: 504 loans","mla":"U.S. Small Business Administration. \"504 Loans.\" SBA, sba.gov/loans/504-loans/.","url":"https://www.sba.gov/loans/504-loans/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"The loan for buying a building or equipment, and what it cannot be used for.","src":"FIN-S09"},{"id":"sba-microloans","tags":["i-fin","a9-fin"],"title":"SBA: microloans","mla":"U.S. Small Business Administration. \"Microloans.\" SBA, sba.gov/loans/microloans/.","url":"https://www.sba.gov/loans/microloans/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"The smallest SBA loans, up to $50,000.","src":"FIN-S10"},{"id":"pathway-lending","tags":["i-fin","a9-fin"],"title":"Pathway Lending: small business loans in Nashville","mla":"Pathway Lending. \"Small Business Loans.\" pathwaylending.org/small-business/.","url":"https://pathwaylending.org/small-business/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"A Nashville community lender's own rates, terms and rules.","src":"FIN-S17"},{"id":"fed-prime-rate","tags":["i-fin","a9-fin"],"title":"Federal Reserve: selected interest rates, including the prime rate","mla":"Board of Governors of the Federal Reserve System. \"Selected Interest Rates (Daily) - H.15.\" Federal Reserve, 9 Nov. 2026, federalreserve.gov/releases/h15/.","url":"https://www.federalreserve.gov/releases/h15/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Bank loan rates are built on the prime rate. Put the date on any rate you quote.","src":"FIN-S01"},{"id":"dscr-sofi","tags":["i-fin","a9-fin"],"title":"SoFi: the debt service coverage ratio","mla":"Weiner, Caren. \"What Is the Debt Service Coverage Ratio (DSCR)?\" SoFi Learn, 2 Apr. 2026, sofi.com/learn/content/debt-service-coverage-ratio/.","url":"https://www.sofi.com/learn/content/debt-service-coverage-ratio/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"How a lender tests whether gross profit covers the payments.","src":"FIN-S30"},{"id":"amortization-formula","tags":["i-fin"],"title":"Amortization calculator: the loan payment formula","mla":"\"Amortization Calculator.\" Wikipedia, last edited 21 Oct. 2026, en.wikipedia.org/wiki/Amortization_calculator.","url":"https://en.wikipedia.org/wiki/Amortization_calculator","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"The payment formula the financing sketch uses, with every letter explained.","src":"FIN-S32"},{"id":"metro-arts-grants","tags":["i-fin","a9-fin"],"title":"Metro Nashville Arts Commission: grants","mla":"Metro Nashville Arts Commission. \"Grants.\" Metro Arts, metroartsnashville.gov/grants.","url":"https://www.metroartsnashville.gov/grants","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"See who city arts grants go to before you count a grant as a source.","src":"FIN-S21"},{"id":"sensitivity-cfi","tags":["i-lab","a9-runs","ii-must","x-case"],"title":"Corporate Finance Institute: sensitivity analysis table","mla":"Corporate Finance Institute. \"Sensitivity Analysis Table Template.\" CFI, 13 Apr. 2018, corporatefinanceinstitute.com/resources/financial-modeling/sensitivity-analysis-table-template/.","url":"https://corporatefinanceinstitute.com/resources/financial-modeling/sensitivity-analysis-table-template/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Change one input at a time and watch one output.","src":"FIN-S33"},{"id":"tornado-casrai","tags":["i-lab","a9-runs","ii-must"],"title":"CASRAI: tornado diagram sensitivity analysis","mla":"CASRAI. \"Tornado Diagram Sensitivity Analysis.\" Updated 3 Sept. 2026, casrai.org/guides/tornado-diagram-sensitivity-analysis.","url":"https://casrai.org/guides/tornado-diagram-sensitivity-analysis","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"How a ranking by swing is built, and what it cannot show.","src":"FIN-S35"},{"id":"pollstar-small-venues-2025","tags":["ii-rev","ii-tie","ticket","revenue","a10-build"],"title":"Pollstar: A Helluva Year End, small venues","mla":"\"A Helluva Year End: Talking Top Tours & Small Venues.\" Pollstar, 14 Dec. 2025, news.pollstar.com/2025/12/14/a-helluva-year-end-talking-top-tours-small-venues/.","url":"https://news.pollstar.com/2025/12/14/a-helluva-year-end-talking-top-tours-small-venues/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Average ticket price and tickets sold in rooms of 750 or fewer. It blends many room sizes, so use it to check a price, not to set one.","src":"REV-S12"},{"id":"exitin-calendar","tags":["ii-rev","ii-tie","ticket","nashville","revenue","a10-build"],"title":"Exit/In: upcoming shows and ticket prices","mla":"Exit/In. Upcoming Events. exitin.com, accessed 10 Nov. 2026.","url":"https://www.exitin.com","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"A real Nashville club's calendar. Compare the prices with your own by the kind of act. The page does not say whether fees are inside the price.","src":"REV-S14"},{"id":"pollstar-nashville-market","tags":["ii-rev","ii-scen","nashville","revenue"],"title":"Pollstar: Music City Morphs To Meet Demand (Nashville market)","mla":"Pearl, Wendy. \"Music City Morphs To Meet Demand (Nashville Market Focus).\" Pollstar, 22 Aug. 2025, news.pollstar.com/2025/08/22/music-city-morphs-to-meet-demand-nashville-market-focus/.","url":"https://news.pollstar.com/2025/08/22/music-city-morphs-to-meet-demand-nashville-market-focus/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Where Nashville's live business is growing. Its totals include arenas and stadiums, so they are not a club benchmark.","src":"REV-S38"},{"id":"venalyze-bar-per-head","tags":["ii-rev","bar","revenue","a10-build"],"title":"Venalyze: bar revenue per head","mla":"The Venalyze Team. \"Bar Revenue Per Head: How Independent Venues Can Increase Their Most Profitable Revenue Stream.\" Venalyze, 22 June 2025, venalyze-website.web.app/insights/venue-bar-revenue-optimization.","url":"https://venalyze-website.web.app/insights/venue-bar-revenue-optimization","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"A vendor's tiers for what a person spends at an independent venue's bar. It does not name its data, so treat it as one opinion.","src":"REV-S20"},{"id":"hypebot-bar-tab","tags":["ii-rev","ii-scen","bar","revenue"],"title":"Hypebot: The Bar Tab Used to Pay for Live Music","mla":"\"The Bar Tab Used to Pay for Live Music. Clearly, It Doesn't Anymore.\" Hypebot, 8 July 2026, hypebot.com/the-bar-tab-used-to-pay-for-live-music-clearly-it-doesnt-anymore.","url":"https://www.hypebot.com/the-bar-tab-used-to-pay-for-live-music-clearly-it-doesnt-anymore","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Why a bar per-person that looks safe may be weakening. Read it before you promise one.","src":"REV-S37"},{"id":"ticketfairy-food-beverage","tags":["ii-rev","bar","food","revenue","a10-build"],"title":"Ticket Fairy: venue food and beverage strategies","mla":"\"Serving Up Success: Modern Venue Food & Beverage Strategies for 2026.\" Ticket Fairy, 8 Jan. 2026, ticketfairy.com/blog/serving-up-success-modern-venue-food-beverage-strategies-for-2026.","url":"https://www.ticketfairy.com/blog/serving-up-success-modern-venue-food-beverage-strategies-for-2026","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Food and drink ideas from a ticketing vendor. Its per-person table has no named source, so use it for ideas and not for numbers.","src":"REV-S19"},{"id":"whiskeyriff-merch-cut","tags":["ii-rev","merch","revenue","a10-build"],"title":"Whiskey Riff: a Nashville venue defends its merch cut","mla":"\"Nashville Venue GM Defends Taking Cut of Artist Merch Sales.\" Whiskey Riff, 10 Dec. 2023, whiskeyriff.com/2023/12/10/nashville-venue-gm-defends-taking-cut-of-artist-merch-sales-just-another-way-to-make-revenue/.","url":"https://www.whiskeyriff.com/2023/12/10/nashville-venue-gm-defends-taking-cut-of-artist-merch-sales-just-another-way-to-make-revenue/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Why one Nashville room takes a cut of artist merch, and that it waives the cut for a small act with little to sell. The cut is a deal term, so it belongs in your A7 offers.","src":"REV-S21"},{"id":"tickpick-vip","tags":["ii-rev","vip","revenue","a10-build"],"title":"TickPick: VIP tickets and add-ons","mla":"Campos, Fede. \"VIP Tickets and Add-Ons: Earning 15-30% More Per Attendee.\" TickPick, 7 Aug. 2026, tickpick.com/blog/organizer/vip-tickets-and-add-ons.","url":"https://www.tickpick.com/blog/organizer/vip-tickets-and-add-ons","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"How festivals price VIP against general admission. Club numbers on the page are the author's own illustrations.","src":"REV-S16"},{"id":"spothero-gulch","tags":["ii-rev","parking","nashville","revenue","a10-build"],"title":"SpotHero: event parking near the Gulch","mla":"SpotHero. \"Find and Reserve Parking near The Gulch.\" spothero.com/destination/nashville/the-gulch-parking.","url":"https://spothero.com/destination/nashville/the-gulch-parking","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Prices for parking near a busy Nashville neighborhood. The page does not say whether a price is per day or per event.","src":"REV-S18"},{"id":"opendate-beachland-parking","tags":["ii-rev","parking","revenue"],"title":"Opendate: how Beachland Ballroom made a parking lot a revenue line","mla":"\"How Beachland Ballroom Turned a Parking Lot into a Revenue Line with Add-Ons.\" Opendate, opendate.io/case-study/how-beachland-ballroom-turned-a-parking-lot-into-a-revenue-line-with-add-ons.","url":"https://www.opendate.io/case-study/how-beachland-ballroom-turned-a-parking-lot-into-a-revenue-line-with-add-ons","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"A Cleveland venue sold parking as an add-on to a ticket. One venue, vendor-reported.","src":"REV-S10"},{"id":"peerspace-nashville-concert","tags":["ii-rev","private","nashville","revenue","a10-build"],"title":"Peerspace: concert venues for rent in Nashville","mla":"Peerspace. \"Rent a Concert Venue in Nashville, TN.\" peerspace.com/venues/nashville--tn/concert-venue, updated 29 Oct. 2026.","url":"https://www.peerspace.com/venues/nashville--tn/concert-venue","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Hourly rental prices for event spaces. They are rooms for hire, not working music clubs, and the price is per hour.","src":"REV-S15"},{"id":"exitin-private-events","tags":["ii-rev","private","nashville","revenue"],"title":"Exit/In: private events","mla":"Exit/In. \"Private Events.\" exitin.com/private-events/.","url":"https://exitin.com/private-events/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"How a Nashville club sells its room for private events. It posts no prices, so you would ask.","src":"REV-S13"},{"id":"elsewhere-memberships","tags":["ii-rev","member","revenue","a10-build"],"title":"Elsewhere: memberships","mla":"Elsewhere. \"Memberships.\" web.elsewhere.club/pages/memberships.","url":"https://web.elsewhere.club/pages/memberships","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"A Brooklyn club's real membership tiers and prices. They are prices, not a count of how many people joined.","src":"REV-S28"},{"id":"ticketfairy-membership-loyalty","tags":["ii-rev","member","loyalty","revenue","a10-build"],"title":"Ticket Fairy: membership and loyalty programs","mla":"\"Venue Membership and Loyalty Programs in 2026.\" Ticket Fairy, 17 Jan. 2026, ticketfairy.com/blog/venue-membership-loyalty-programs-in-2026-boosting-repeat-attendance-and-steady-revenue.","url":"https://www.ticketfairy.com/blog/venue-membership-loyalty-programs-in-2026-boosting-repeat-attendance-and-steady-revenue/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"How memberships and loyalty programs are built. The page says plainly that it has no measured join rate or lift, so your numbers must be your own.","src":"REV-S17"},{"id":"ticketfairy-sponsorship","tags":["ii-rev","sponsor","revenue","a10-build"],"title":"Ticket Fairy: venue sponsorship strategies","mla":"\"Beyond Ticket Sales: Venue Sponsorship Strategies for 2026 Revenue Growth.\" Ticket Fairy, 8 Jan. 2026, ticketfairy.com/blog/beyond-ticket-sales-venue-sponsorship-strategies-for-2026-revenue-growth.","url":"https://www.ticketfairy.com/blog/beyond-ticket-sales-venue-sponsorship-strategies-for-2026-revenue-growth","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"What sponsors buy and how deals are shaped. Its dollar tiers are the vendor's illustrations, not data.","src":"REV-S06"},{"id":"ticketfairy-alcohol-sponsors","tags":["ii-rev","sponsor","revenue"],"title":"Ticket Fairy: alcohol sponsors and pay-to-play","mla":"\"Avoiding Pay-to-Play in Beer Festivals: Ethical Sponsor-Brewery Agreements.\" Ticket Fairy, 23 Aug. 2025, ticketfairy.com/blog/avoiding-pay-to-play-in-beer-festivals-ethical-sponsor-brewery-agreements.","url":"https://www.ticketfairy.com/blog/avoiding-pay-to-play-in-beer-festivals-ethical-sponsor-brewery-agreements","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"Alcohol sponsorship has legal limits. This is a vendor blog about festivals, not legal advice, and not about Tennessee.","src":"REV-S33"},{"id":"fox-oakland-coat-check","tags":["ii-rev","coat","revenue"],"title":"Fox Theater Oakland: coat check","mla":"\"Q: Do You Have a Coat Check at the Theater?\" The Fox Theater Oakland, thefoxoakland.com/q-do-you-have-a-coat-check-at-the-theater/. Accessed 10 Nov. 2026.","url":"https://thefoxoakland.com/q-do-you-have-a-coat-check-at-the-theater/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"A real theater's coat check price. It gives a price only, with no count of how many people use it.","src":"REV-S43"},{"id":"mixmag-uk-venues-profit","tags":["ii-pl","ii-scen","mvt","revenue","a10-pl"],"title":"Mixmag: more than half of UK grassroots venues made no profit in 2025","mla":"\"More Than Half of UK Grassroots Music Venues Failed to Make a Profit in 2025.\" Mixmag, 21 Jan. 2026, mixmag.net/read/more-than-half-uk-grassroots-music-venues-failed-make-profit-2025-news.","url":"https://mixmag.net/read/more-than-half-uk-grassroots-music-venues-failed-make-profit-2025-news","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"A news report on the Music Venue Trust figures: a thin margin even in a good year. It is the UK, not Nashville.","src":"REV-S31"},{"id":"vipbooking-uk-grassroots","tags":["ii-pl","mvt","a10-pl"],"title":"VIP-Booking: UK grassroots venues in numbers","mla":"\"Market Report: UK Grassroots Music Venues in Numbers.\" VIP-Booking, 26 Jan. 2026, vip-booking.com/news/ReadNews/General/9183/market-report-uk-grassroots-music-venues-in-numbers.","url":"https://vip-booking.com/news/ReadNews/General/9183/market-report-uk-grassroots-music-venues-in-numbers","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"A summary of the Music Venue Trust report with average audience and capacity. It is a second-hand summary, so check it against the original.","src":"REV-S30"},{"id":"needle-drop-venues-profit","tags":["ii-pl","niva","a10-pl"],"title":"The Needle Drop: most independent venues do not turn a profit","mla":"\"Most Independent Music Venues Do Not Turn a Profit, Finds New Study.\" The Needle Drop, 25 June 2025, theneedledrop.com/news/most-independent-music-venues-do-not-turn-a-profit/.","url":"https://theneedledrop.com/news/most-independent-music-venues-do-not-turn-a-profit/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"A short news report on the NIVA study's finding that most independent venues did not turn a profit.","src":"REV-S32"},{"id":"wbez-chicago-venues","tags":["ii-pl","ii-scen","a10-pl"],"title":"WBEZ: only 1 in 4 of Chicago's indie venues is profitable","mla":"Fragassi, Selena. \"Only 1 in 4 of Chicago's Indie Music Venues Is Profitable.\" WBEZ Chicago, 3 Feb. 2026, wbez.org/music/2026/02/03/chicago-indie-venues-health-metro-ramova-salt-shed.","url":"https://www.wbez.org/music/2026/02/03/chicago-indie-venues-health-metro-ramova-salt-shed","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"How a second city's independent venues are doing. Use it to check whether your base case is too rosy.","src":"REV-S47"},{"id":"brookings-nashville-venues","tags":["ii-pl","ii-scen","nashville","a10-pl"],"title":"Brookings: how Nashville is championing independent venues","mla":"Fichman, Michael, and Diana Raiselis. \"How Nashville, Tennessee Is Championing Independent Music Venues as Essential for Cultural and Economic Prosperity.\" Brookings Institution, 5 Sept. 2025, brookings.edu/articles/how-nashville-tennessee-is-championing-independent-music-venues-as-essential-for-cultural-and-economic-prosperity/.","url":"https://www.brookings.edu/articles/how-nashville-tennessee-is-championing-independent-music-venues-as-essential-for-cultural-and-economic-prosperity/","accessed":"2026-11-10","verified":{"ok":true,"date":"2026-11-10"},"note":"The leads of the Nashville Independent Venues Study on why these rooms matter. It has no revenue numbers.","src":"REV-S50"}],"glossary":[{"term":"Monthly nut","plain":"What it costs to open the doors for a month before a single ticket is sold: rent, staff, stock, talent and your other costs added up."},{"term":"Total square feet","plain":"The whole building plus any parking lot. The course says to include the lot."},{"term":"Functional square feet","plain":"The part of the building people can actually use. The course counts a set share of total square feet."},{"term":"Capacity","plain":"How many people the room holds: a set number of people for each functional square foot, cut in half if the room is seated."},{"term":"Seated or standing","plain":"A seated room has a chair for everyone, so it holds half as many people as a standing room of the same size."},{"term":"Small venue","plain":"A room with fewer people than the small-venue line. Staff and stock use a smaller multiplier there. A room exactly on the line is not small."},{"term":"Multiplier","plain":"A number you multiply the monthly rent by to get a line, such as staff or talent. It is written \"x 3.50\" and shown with the amount it makes."},{"term":"Talent mix","plain":"How much of your programming is local acts and how much is regional or national. It picks the talent multiplier: all local costs the least, mostly national the most."},{"term":"Tier","plain":"One of the three bands of talent mix: all local, a local and national mix, or national-heavy."},{"term":"Stock","plain":"The food and drink you buy to sell. The course formula treats it as a fixed monthly line."},{"term":"Fixed cost","plain":"A cost that does not change with how many people come. In this model every expense line is fixed."},{"term":"One time, per month, per year","plain":"How often you pay a cost. One time is paid once before the doors open and sits inside the startup add-on. Per month goes into the monthly nut as typed. Per year is divided by 12 first."},{"term":"Startup capital","plain":"The money you raise to open: your capacity times a set amount for each person the room holds."},{"term":"Startup add-on (tier add-on)","plain":"The course's amount added over your startup capital to open the building. It depends on whether your building is under or over the big-building line."},{"term":"Inside the add-on","plain":"Your one-time A5 and A6 costs sit inside the startup add-on. They are not added on top. What is left over is not yet planned."},{"term":"Not yet planned","plain":"The part of the startup add-on that none of your one-time costs account for yet."},{"term":"Overage","plain":"Two different things, so read the label. In the startup block it is how far your one-time costs go past the add-on. In beginning debt it is the amount you owe over the capital you applied."},{"term":"Startup costs","plain":"Startup capital plus the startup add-on. Your one-time A5 and A6 costs are inside the add-on."},{"term":"Capital applied","plain":"The part of the money you raised that goes into opening. Unless you type a number, all of it is applied."},{"term":"Beginning balance","plain":"Capital applied minus startup costs. A negative number is the debt you begin with."},{"term":"Beginning debt","plain":"Startup costs minus capital applied: the overage, not the whole startup cost. Part II counts up from it."},{"term":"Utilization","plain":"The share of the room you actually fill on an average night."},{"term":"Per-cap","plain":"What the average person in the room spends on one thing, such as the bar."},{"term":"Gross profit","plain":"Revenue minus the monthly expenses. It is not profit after loan payments, taxes or the owner's pay."},{"term":"Break-even month","plain":"The first month the balance, counting up from the beginning balance, is zero or above. It is an output of your plan, not something you type."},{"term":"Sensitivity","plain":"How much your outcome moves when one assumption goes up or down by the same amount. The assumption that moves it most is the one your plan lives on."},{"term":"Run","plain":"A saved snapshot of your inputs and results, such as the base case or rent plus 20%, so you can compare them side by side."},{"term":"Exit ticket","plain":"The three lines you copy onto an index card and hand in at the end of class."},{"term":"NIVA","plain":"The National Independent Venue Association. Its State of Live report gives averages for how independent venues spend and earn money."},{"term":"Share of expenses","plain":"A line's part of all the money a venue spends. NIVA's 31% for artists and 26% for staff are shares of expenses, never of revenue."},{"term":"PRO","plain":"A performing rights organization such as ASCAP, BMI, SESAC or GMR. Venues pay them license fees for the music played in the room."},{"term":"Debt and equity","plain":"Debt is borrowed money you pay back with interest. Equity is money from owners or investors who share in the profit."},{"term":"Coverage","plain":"Gross profit divided by the loan payments. A lender wants it comfortably above 1."},{"term":"Expected return","plain":"What an investor hopes to earn each year on the money they put in. It is a share of profit, not a bill."},{"term":"Revenue stream","plain":"One way the room earns money, such as tickets, the bar or private events. Every stream is a rate times a volume times a frequency."},{"term":"Rate, volume, frequency","plain":"The three parts of every stream. Rate is the price of one unit, volume is how many people or things each time, and frequency is how many times a month."},{"term":"Lump sum","plain":"One total typed in place of a rate, a volume and a frequency. A total is a guess, so the tool counts it as $0 and asks for the three parts."},{"term":"Venue's cut","plain":"The share of an act's merch sales that the venue keeps. It is a deal term, so it comes from your A7 offers."},{"term":"Defend it","plain":"One sentence you could say to a skeptic about a stream's rate, volume and frequency, with a number, a source or a comparable in it."},{"term":"Scenario","plain":"A version of your year. Conservative has low utilization and no new streams, base is what you believe, and stretch is a plausible good year."},{"term":"Ending balance","plain":"The balance at the end of a month: the month's beginning balance plus its revenue minus its expenses. It becomes the next month's beginning balance."},{"term":"Threshold","plain":"The value an assumption has to reach for your plan to cover its monthly nut, or to repay its debt in time. The tool works it out from your own numbers."},{"term":"What must be true","plain":"The two or three assumptions your plan lives or dies on, each with a cheap test you could run in your first month open."},{"term":"Saved version","plain":"A snapshot of your plan with a note on what you changed. The history shows whether you changed the plan or only moved a number."}],"defendWords":["source","sources","comparable","comparables","benchmark","survey","quote","quotes","lease","listing","listings","last year","atvenu","niva","pollstar","spothero","peerspace","eventective","signed","written","deposit","my a7","my a9","a7","day sheet","course","average","per-cap","exit/in","brooklyn bowl","nashville","invoice","contract"],"lumpWords":["guess","ballpark","lump","flat","rough number","i think","hope","hopefully","should be fine","we figure","no idea","total"],"practice":{"cases":[{"id":"p1","title":"Larkspur Room","story":"Larkspur Room is an invented standing club in an old warehouse. The building is 4,200 square feet, and the owners also have a parking lot of 800 square feet beside it. Rent is $36 per square foot per year. About 70% of the acts are local and the rest are regional.\nEach year the owners pay insurance $14,400 and other compliance $7,200. Each month they pay utilities $2,500 and everything else $2,000. Once, before the doors open, they pay licensing and permits $20,000 and sound, lighting and stage $55,000. The owners apply all of the startup capital.\nOn an average show night the room is 60% full, and there are 16 show nights a month. Tickets average $26. The bar earns $17 from every person in the room. Three private events a month bring $2,000 each.","up":{"a7":{"localPct":70}},"sim":{"sqft":5000,"lot":800,"seating":"standing","psf":36,"open":"2027-01","cost":{"licensing":20000,"insurance":14400,"compliance":7200,"production":55000,"buildout":null,"utilities":2500,"other":2000},"freq":{"licensing":"once","insurance":"year","compliance":"year","production":"once","buildout":"once","utilities":"month","other":"month"}},"rev":{"util":60,"nights":16,"streams":[{"id":"tkt01","kind":"ticket","label":"Tickets","rate":26,"vol":null,"freq":null,"keep":null,"on":true,"added":false,"defend":"","ask":""},{"id":"bar001","kind":"bar","label":"Bar","rate":17,"vol":100,"freq":null,"keep":100,"on":true,"added":false,"defend":"","ask":""},{"id":"prv001","kind":"private","label":"Private events","rate":2000,"vol":3,"freq":null,"keep":100,"on":true,"added":true,"defend":"","ask":""}]},"questions":[{"id":"q1","text":"How many people does the room hold?","unit":"people"},{"id":"q2","text":"What is the monthly rent?","unit":"$ a month"},{"id":"q3","text":"What is the monthly nut?","unit":"$ a month"},{"id":"q4","text":"What is the beginning debt?","unit":"$"},{"id":"q5","text":"What is the base-case gross profit in a typical month?","unit":"$ a month"},{"id":"q6","text":"In which month does the balance first reach zero? Type 0 if it never does within 10 years.","unit":"month (0 means never)"},{"id":"q7","text":"What would you change first, and what would it do to the break-even month?","unit":"a few sentences"}],"modelAnswer":"The room pencils, but not by much of a margin, and the weak spot is the crowd. A fuller room helps more than anything else, because tickets and the bar both grow with every person through the door. Before raising prices, test whether the room can really fill 16 nights a month, because one fewer show night a week takes real money out of the plan."},{"id":"p2","title":"Quarry Hall","story":"Quarry Hall is an invented seated listening room in a restored stone building. The building is 5,600 square feet and has no parking lot. Every seat is a chair, so the room is seated. Rent is $30 per square foot per year. Every act on the calendar is local.\nEach year the owners pay insurance $9,600 and other compliance $3,600. Each month they pay utilities $1,400 and everything else $1,200. Once, before the doors open, they pay licensing and permits $15,000 and sound, lighting and stage $40,000. The owners apply all of the startup capital.\nOn an average show night the room is 50% full, and there are 14 show nights a month. Tickets average $55. The bar earns $14 from every person in the room. Three private events a month bring $2,200 each. The membership program has 100 members paying $15 a month.","up":{"a7":{"localPct":100}},"sim":{"sqft":5600,"lot":0,"seating":"seated","psf":30,"open":"2027-01","cost":{"licensing":15000,"insurance":9600,"compliance":3600,"production":40000,"buildout":null,"utilities":1400,"other":1200},"freq":{"licensing":"once","insurance":"year","compliance":"year","production":"once","buildout":"once","utilities":"month","other":"month"}},"rev":{"util":50,"nights":14,"streams":[{"id":"tkt01","kind":"ticket","label":"Tickets","rate":55,"vol":null,"freq":null,"keep":null,"on":true,"added":false,"defend":"","ask":""},{"id":"bar001","kind":"bar","label":"Bar","rate":14,"vol":100,"freq":null,"keep":100,"on":true,"added":false,"defend":"","ask":""},{"id":"prv001","kind":"private","label":"Private events","rate":2200,"vol":3,"freq":null,"keep":100,"on":true,"added":true,"defend":"","ask":""},{"id":"mem001","kind":"member","label":"Memberships","rate":15,"vol":100,"freq":null,"keep":100,"on":true,"added":true,"defend":"","ask":""}]},"questions":[{"id":"q1","text":"How many people does the room hold?","unit":"people"},{"id":"q2","text":"What is the monthly rent?","unit":"$ a month"},{"id":"q3","text":"What is the monthly nut?","unit":"$ a month"},{"id":"q4","text":"What is the beginning debt?","unit":"$"},{"id":"q5","text":"What is the base-case gross profit in a typical month?","unit":"$ a month"},{"id":"q6","text":"In which month does the balance first reach zero? Type 0 if it never does within 10 years.","unit":"month (0 means never)"},{"id":"q7","text":"What would you change first, and what would it do to the break-even month?","unit":"a few sentences"}],"modelAnswer":"A seated room carries the same rent as a standing one with half the people, so the plan lives on the ticket price. Check what happens if the price slips, because the ticket is most of the revenue. The break-even month is long, so the first thing to test is whether the room's audience will really pay that price on a regular night."},{"id":"p3","title":"Ferry Landing Hall","story":"Ferry Landing Hall is an invented big standing room that books touring acts. The building is 9,000 square feet and has no parking lot. Rent is $38 per square foot per year. About 20% of the acts are local and the rest are regional or national.\nEach year the owners pay insurance $30,000 and other compliance $9,600. Each month they pay utilities $4,500 and everything else $3,000. Once, before the doors open, they pay licensing and permits $40,000 and sound, lighting and stage $180,000. The owners apply all of the startup capital.\nOn an average show night the room is 60% full, and there are 16 show nights a month. Tickets average $24. The bar earns $14 from every person in the room. Merch earns $10 a person and the venue keeps 10% of it. Two private events a month bring $3,500 each. Two sponsors pay $12,000 a year each.","up":{"a7":{"localPct":20}},"sim":{"sqft":9000,"lot":0,"seating":"standing","psf":38,"open":"2027-01","cost":{"licensing":40000,"insurance":30000,"compliance":9600,"production":180000,"buildout":null,"utilities":4500,"other":3000},"freq":{"licensing":"once","insurance":"year","compliance":"year","production":"once","buildout":"once","utilities":"month","other":"month"}},"rev":{"util":60,"nights":16,"streams":[{"id":"tkt01","kind":"ticket","label":"Tickets","rate":24,"vol":null,"freq":null,"keep":null,"on":true,"added":false,"defend":"","ask":""},{"id":"bar001","kind":"bar","label":"Bar","rate":14,"vol":100,"freq":null,"keep":100,"on":true,"added":false,"defend":"","ask":""},{"id":"mer001","kind":"merch","label":"Merch","rate":10,"vol":100,"freq":null,"keep":10,"on":true,"added":true,"defend":"","ask":""},{"id":"prv001","kind":"private","label":"Private events","rate":3500,"vol":2,"freq":null,"keep":100,"on":true,"added":true,"defend":"","ask":""},{"id":"spn001","kind":"sponsor","label":"Sponsorship","rate":12000,"vol":2,"freq":null,"keep":100,"on":true,"added":true,"defend":"","ask":""}]},"questions":[{"id":"q1","text":"How many people does the room hold?","unit":"people"},{"id":"q2","text":"What is the monthly rent?","unit":"$ a month"},{"id":"q3","text":"What is the monthly nut?","unit":"$ a month"},{"id":"q4","text":"What is the beginning debt?","unit":"$"},{"id":"q5","text":"What is the base-case gross profit in a typical month?","unit":"$ a month"},{"id":"q6","text":"In which month does the balance first reach zero? Type 0 if it never does within 10 years.","unit":"month (0 means never)"},{"id":"q7","text":"What would you change first, and what would it do to the break-even month?","unit":"a few sentences"}],"modelAnswer":"This room never breaks even in its base case, so the honest move is to change the plan and not the number. A bigger crowd is the dial that moves the most, but the room is already big and the debt does not shrink. Try a cheaper mix of acts, a smaller room or more nights, then run it again and compare the break-even month."}]},"research":{"sources":[{"id":"EXP-S02","title":"Q3 2026 Nashville, TN Retail Market Report","publisher":"Lee & Associates (CoStar and Lee research data)","url":"https://www.lee-associates.com/wp-content/uploads/2026/10/2026-Q3-Nashville-TN-Retail.pdf","mla":"Lee & Associates. Q3 2026 Nashville, TN Retail Market Report. Lee & Associates, Oct. 2026, lee-associates.com/wp-content/uploads/2026/10/2026-Q3-Nashville-TN-Retail.pdf.","published":"2026-10 (file last modified Oct. 28, 2026)","accessed":"2026-11-10","ok":true},{"id":"EXP-S04","title":"Nashville, TN Industrial Market Report Q2 2026","publisher":"Matthews Real Estate Investment Services","url":"https://www.matthews.com/insights/nashville-industrial-market-report-q2-2026","mla":"Matthews. Nashville, TN Industrial Market Report Q2 2026. Matthews Real Estate Investment Services, 1 Sept. 2026, matthews.com/insights/nashville-industrial-market-report-q2-2026.","published":"Sept. 1, 2026","accessed":"2026-11-10","ok":true},{"id":"EXP-S21","title":"2023 ASCAP Licensing Book (rate schedules, as posted by the Colorado Secretary of State)","publisher":"ASCAP (posted by the Colorado Secretary of State)","url":"https://coloradosos.gov/pubs/performingRights/Files/2021/2023ASCAPLicensingBook.pdf","mla":"ASCAP. 2023 ASCAP Licensing Book. Colorado Secretary of State, coloradosos.gov/pubs/performingRights/Files/2021/2023ASCAPLicensingBook.pdf.","published":"2023","accessed":"2026-11-10","ok":true},{"id":"EXP-S22","title":"Bar Business Insurance Costs","publisher":"Insureon","url":"https://insureon.com/food-business-insurance/bars/cost","mla":"Insureon. Bar Business Insurance Costs. Insureon, updated 10 Sept. 2026, insureon.com/food-business-insurance/bars/cost.","published":"Sept. 10, 2026","accessed":"2026-11-10","ok":true},{"id":"EXP-S23","title":"Live Entertainment and Event Venue Insurance for Bars","publisher":"Agency Height","url":"https://agencyheight.com/live-entertainment-event-venue-insurance-for-bars/","mla":"Agency Height. Live Entertainment and Event Venue Insurance for Bars. Agency Height, updated 17 Mar. 2026, agencyheight.com/live-entertainment-event-venue-insurance-for-bars/.","published":"March 17, 2026","accessed":"2026-11-10","ok":true},{"id":"EXP-S28","title":"High-End Restaurant Construction Cost Per Square Foot (2026 Regional Guide)","publisher":"Terrapin Construction Group","url":"https://terrapincg.com/news/high-end-restaurant-construction-cost-per-square-foot","mla":"Terrapin Construction Group. High-End Restaurant Construction Cost Per Square Foot (2026 Regional Guide). Terrapin CG, July 2026, terrapincg.com/news/high-end-restaurant-construction-cost-per-square-foot.","published":"2026-07 (updated July 2026, re-based to Q3 2026)","accessed":"2026-11-10","ok":true},{"id":"EXP-S30","title":"How to Apply for a Beer Permit in Nashville, TN","publisher":"Dickinson Wright PLLC (Legal Edge)","url":"https://legaledge.dwlaw.com/2026/05/07/how-to-apply-for-a-beer-permit-in-nashville-tn/","mla":"Dickinson Wright PLLC. How to Apply for a Beer Permit in Nashville, TN. Legal Edge, 7 May 2026, legaledge.dwlaw.com/2026/05/07/how-to-apply-for-a-beer-permit-in-nashville-tn/.","published":"May 7, 2026","accessed":"2026-11-10","ok":true},{"id":"EXP-S31","title":"How to Get a Liquor License in Tennessee: A Step-by-Step Guide","publisher":"Dickinson Wright PLLC (Legal Edge)","url":"https://legaledge.dwlaw.com/2026/05/14/how-to-get-a-liquor-license-in-tennessee-a-step-by-step-guide/","mla":"Dickinson Wright PLLC. How to Get a Liquor License in Tennessee: A Step-by-Step Guide. Legal Edge, 14 May 2026, legaledge.dwlaw.com/2026/05/14/how-to-get-a-liquor-license-in-tennessee-a-step-by-step-guide/.","published":"May 14, 2026","accessed":"2026-11-10","ok":true},{"id":"EXP-S50","title":"Liquor liability insurance cost factors","publisher":"Latent Insure","url":"https://www.latentinsure.com/blog/liquor-liability-cost-factors","mla":"Latent Insure. \"Liquor Liability Cost Factors.\" Latent Insure, 23 Feb. 2026 (updated 22 June 2026), www.latentinsure.com/blog/liquor-liability-cost-factors. Accessed 10 Nov. 2026.","published":"Feb. 23, 2026 (updated June 22, 2026)","accessed":"2026-11-10","ok":true},{"id":"FIN-S01","title":"Federal Reserve Statistical Release H.15: Selected Interest Rates (bank prime loan, federal funds effective)","publisher":"Board of Governors of the Federal Reserve System","url":"https://www.federalreserve.gov/releases/h15/","mla":"Board of Governors of the Federal Reserve System. \"Selected Interest Rates (Daily) - H.15.\" Federal Reserve, 9 Nov. 2026, federalreserve.gov/releases/h15/.","published":"Nov. 9, 2026 (latest data column Nov. 6, 2026)","accessed":"2026-11-10","ok":true},{"id":"FIN-S08","title":"7(a) loans (SBA program page)","publisher":"U.S. Small Business Administration","url":"https://www.sba.gov/loans/7a-loans/","mla":"U.S. Small Business Administration. \"7(a) Loans.\" SBA, sba.gov/loans/7a-loans/.","published":"not shown","accessed":"2026-11-10","ok":true},{"id":"FIN-S09","title":"504 loans (SBA program page)","publisher":"U.S. Small Business Administration","url":"https://www.sba.gov/loans/504-loans/","mla":"U.S. Small Business Administration. \"504 Loans.\" SBA, sba.gov/loans/504-loans/.","published":"not shown","accessed":"2026-11-10","ok":true},{"id":"FIN-S10","title":"Microloans (SBA program page)","publisher":"U.S. Small Business Administration","url":"https://www.sba.gov/loans/microloans/","mla":"U.S. Small Business Administration. \"Microloans.\" SBA, sba.gov/loans/microloans/.","published":"not shown","accessed":"2026-11-10","ok":true},{"id":"FIN-S11","title":"Plan your business: fund your business, calculate startup costs, break-even analysis (SBA business guide)","publisher":"U.S. Small Business Administration","url":"https://www.sba.gov/counseling/plan-your-business/","mla":"U.S. Small Business Administration. \"Plan Your Business.\" SBA, sba.gov/counseling/plan-your-business/.","published":"not shown","accessed":"2026-11-10","ok":true},{"id":"FIN-S17","title":"Small business loans (Pathway Lending, Nashville CDFI)","publisher":"Pathway Lending (Southeast Community Capital Corporation)","url":"https://pathwaylending.org/small-business/","mla":"Pathway Lending. \"Small Business Loans.\" pathwaylending.org/small-business/.","published":"not shown (footer copyright 2025)","accessed":"2026-11-10","ok":true},{"id":"FIN-S21","title":"Metro Arts grants (Thrive Project Grants and General Operating Support), FY27","publisher":"Metro Nashville Arts Commission","url":"https://www.metroartsnashville.gov/grants","mla":"Metro Nashville Arts Commission. \"Grants.\" Metro Arts, metroartsnashville.gov/grants.","published":"not shown (FY27 cycle: applications May 8, 2026 to June 26, 2026)","accessed":"2026-11-10","ok":true},{"id":"FIN-S30","title":"Debt Service Coverage Ratio (SoFi Learn)","publisher":"SoFi (Caren Weiner)","url":"https://www.sofi.com/learn/content/debt-service-coverage-ratio/","mla":"Weiner, Caren. \"What Is the Debt Service Coverage Ratio (DSCR)?\" SoFi Learn, 2 Apr. 2026, sofi.com/learn/content/debt-service-coverage-ratio/.","published":"April 2, 2026","accessed":"2026-11-10","ok":true},{"id":"FIN-S32","title":"Amortization calculator (fixed-payment loan formula)","publisher":"Wikipedia","url":"https://en.wikipedia.org/wiki/Amortization_calculator","mla":"\"Amortization Calculator.\" Wikipedia, last edited 21 Oct. 2026, en.wikipedia.org/wiki/Amortization_calculator.","published":"last edited Oct. 21, 2026","accessed":"2026-11-10","ok":true},{"id":"FIN-S33","title":"Sensitivity analysis (CFI sensitivity analysis table template)","publisher":"Corporate Finance Institute","url":"https://corporatefinanceinstitute.com/resources/financial-modeling/sensitivity-analysis-table-template/","mla":"Corporate Finance Institute. \"Sensitivity Analysis Table Template.\" CFI, 13 Apr. 2018, corporatefinanceinstitute.com/resources/financial-modeling/sensitivity-analysis-table-template/.","published":"April 13, 2018","accessed":"2026-11-10","ok":true},{"id":"FIN-S35","title":"Tornado diagram sensitivity analysis (CASRAI guide)","publisher":"CASRAI","url":"https://casrai.org/guides/tornado-diagram-sensitivity-analysis","mla":"CASRAI. \"Tornado Diagram Sensitivity Analysis.\" Updated 3 Sept. 2026, casrai.org/guides/tornado-diagram-sensitivity-analysis.","published":"page last updated Sept. 3, 2026","accessed":"2026-11-10","ok":true},{"id":"FIN-S44","title":"The Canvas simulator's numbers (verbatim paste by Prof. Holt, Nov. 10, 2026)","publisher":"Belmont University, MBU 4210 Venue Management II (course document)","url":"venue-numbers/source/canvas-numbers.txt (local file, not a web page)","mla":"Holt, Eric. \"Use These Numbers When Building Out Your Venue\" (Canvas simulator reference). MBU 4210 Venue Management II, Belmont University, pasted 10 Nov. 2026.","published":"Nov. 10, 2026","accessed":"2026-11-10","ok":false},{"id":"NM-S01","title":"The State of Live: The First Economic Research Study of the Independent Live Sector 2025 (full report)","publisher":"National Independent Venue Association (prepared by TEConomy Partners)","url":"https://www.nivassoc.org/s/2025-NIVA-State-of-Live-Report.pdf","mla":"National Independent Venue Association. The State of Live: The First Economic Research Study of the Independent Live Sector 2025. Prepared by TEConomy Partners, NIVA, 23 June 2025, nivassoc.org/s/2025-NIVA-State-of-Live-Report.pdf.","published":"June 23, 2025","accessed":"2026-11-10","ok":true},{"id":"NM-S05","title":"The State of Live (landing page)","publisher":"National Independent Venue Association","url":"https://www.nivassoc.org/stateoflive","mla":"National Independent Venue Association. The State of Live. NIVA, 23 June 2025, nivassoc.org/stateoflive.","published":"June 23, 2025","accessed":"2026-11-04","ok":true},{"id":"NM-S17","title":"Music Venue Trust Annual Report 2025 Reveals Stark Climate for Northern Ireland's Grassroots Music Venues","publisher":"Music Venue Trust","url":"https://musicvenuetrust.com/2026/04/music-venue-trust-annual-report-2025-reveals-stark-climate-for-northern-irelands-grassroots-music-venues/","mla":"Music Venue Trust. \"Music Venue Trust Annual Report 2025 Reveals Stark Climate for Northern Ireland's Grassroots Music Venues.\" Music Venue Trust, 15 Apr. 2026, musicvenuetrust.com/2026/04/music-venue-trust-annual-report-2025-reveals-stark-climate-for-northern-irelands-grassroots-music-venues/.","published":"April 15, 2026","accessed":"2026-11-10","ok":true},{"id":"NM-S28","title":"Nashville, TN Retail Market Report Q3 2026","publisher":"Matthews (data: CoStar Group)","url":"https://www.matthews.com/insights/nashville-retail-market-report-q3-2026","mla":"\"Nashville, TN Retail Market Report Q3 2026.\" Matthews, 27 Oct. 2026, matthews.com/insights/nashville-retail-market-report-q3-2026.","published":"Oct. 27, 2026","accessed":"2026-11-10","ok":true},{"id":"NM-S33","title":"Nashville's Real Estate Costs Endanger Indy Venues That Fostered Its Reputation","publisher":"Commercial Observer","url":"https://commercialobserver.com/2024/06/nashville-music-venues-endangered","mla":"Getlen, Larry. \"Nashville's Real Estate Costs Endanger Indy Venues That Fostered Its Reputation.\" Commercial Observer, 18 June 2024, commercialobserver.com/2024/06/nashville-music-venues-endangered.","published":"June 18, 2024","accessed":"2026-11-10","ok":true},{"id":"REV-S01","title":"5 Proven Revenue Streams That Keep Independent Music Venues Profitable (Hint: Not Ticket Sales)","publisher":"TSE Entertainment (author Paola Villanueva, a student intern per the page)","url":"https://tseentertainment.com/5-proven-revenue-streams-that-keep-independent-music-venues-profitable-hint-not-ticket-sales/","mla":"\"5 Proven Revenue Streams That Keep Independent Music Venues Profitable.\" TSE Entertainment, 10 Apr. 2026, tseentertainment.com/5-proven-revenue-streams-that-keep-independent-music-venues-profitable-hint-not-ticket-sales/.","published":"no date printed on page (day sheet cites 10 Apr. 2026; subtitle says 2026)","accessed":"2026-11-10","ok":true},{"id":"REV-S02","title":"The Real Math of an Indie Tour in 2026: Why Most Artists Lose Money on the Road (And When It Still Makes Sense)","publisher":"NotNoise (author Florencia Flores; a music distribution company)","url":"https://notnoise.co/blog/indie-tour-budget","mla":"\"The Real Math of an Indie Tour in 2026.\" NotNoise, 11 May 2026, notnoise.co/blog/indie-tour-budget.","published":"May 11, 2026","accessed":"2026-11-10","ok":true},{"id":"REV-S03","title":"A Year In Review 2025","publisher":"atVenu","url":"https://atvenu.com/year-in-review","mla":"atVenu. \"A Year In Review 2025.\" atvenu.com/year-in-review.","published":"undated page (footer 2025)","accessed":"2026-11-10","ok":true},{"id":"REV-S06","title":"Beyond Ticket Sales: Venue Sponsorship Strategies for 2026 Revenue Growth","publisher":"Ticket Fairy Promoter Blog (ticketing vendor)","url":"https://www.ticketfairy.com/blog/beyond-ticket-sales-venue-sponsorship-strategies-for-2026-revenue-growth","mla":"\"Beyond Ticket Sales: Venue Sponsorship Strategies for 2026 Revenue Growth.\" Ticket Fairy, 8 Jan. 2026, ticketfairy.com/blog/beyond-ticket-sales-venue-sponsorship-strategies-for-2026-revenue-growth.","published":"Jan. 8, 2026 (updated April 27, 2026)","accessed":"2026-11-10","ok":true},{"id":"REV-S10","title":"How Beachland Ballroom Turned a Parking Lot into a Revenue Line with Add-Ons","publisher":"Opendate (vendor case study)","url":"https://www.opendate.io/case-study/how-beachland-ballroom-turned-a-parking-lot-into-a-revenue-line-with-add-ons","mla":"\"How Beachland Ballroom Turned a Parking Lot into a Revenue Line with Add-Ons.\" Opendate, opendate.io/case-study/how-beachland-ballroom-turned-a-parking-lot-into-a-revenue-line-with-add-ons.","published":"undated (the add-on ran \"in May\", year not stated)","accessed":"2026-11-10","ok":true},{"id":"REV-S12","title":"A Helluva Year End: Talking Top Tours & Small Venues","publisher":"Pollstar","url":"https://news.pollstar.com/2025/12/14/a-helluva-year-end-talking-top-tours-small-venues/","mla":"\"A Helluva Year End: Talking Top Tours & Small Venues.\" Pollstar, 14 Dec. 2025, news.pollstar.com/2025/12/14/a-helluva-year-end-talking-top-tours-small-venues/.","published":"Dec. 14, 2025","accessed":"2026-11-10","ok":true},{"id":"REV-S13","title":"Private Events (Exit/In)","publisher":"Exit/In (venue site)","url":"https://exitin.com/private-events/","mla":"Exit/In. \"Private Events.\" exitin.com/private-events/.","published":"current page","accessed":"2026-11-10","ok":true},{"id":"REV-S14","title":"Exit/In upcoming events (venue calendar)","publisher":"Exit/In (venue site)","url":"https://www.exitin.com","mla":"Exit/In. Upcoming Events. exitin.com, accessed 10 Nov. 2026.","published":"read Nov. 10, 2026; lists Nov 10 to Dec 8 (full calendar to May 24)","accessed":"2026-11-10","ok":true},{"id":"REV-S15","title":"Rent a concert venue in Nashville, TN","publisher":"Peerspace (rental marketplace)","url":"https://www.peerspace.com/venues/nashville--tn/concert-venue","mla":"Peerspace. \"Rent a Concert Venue in Nashville, TN.\" peerspace.com/venues/nashville--tn/concert-venue, updated 29 Oct. 2026.","published":"page says updated Oct. 29, 2026","accessed":"2026-11-10","ok":true},{"id":"REV-S16","title":"VIP Tickets and Add-Ons: Earning 15-30% More Per Attendee","publisher":"TickPick (Fede Campos; ticketing company blog)","url":"https://www.tickpick.com/blog/organizer/vip-tickets-and-add-ons","mla":"Campos, Fede. \"VIP Tickets and Add-Ons: Earning 15-30% More Per Attendee.\" TickPick, 7 Aug. 2026, tickpick.com/blog/organizer/vip-tickets-and-add-ons.","published":"Aug. 7, 2026","accessed":"2026-11-10","ok":true},{"id":"REV-S17","title":"Venue Membership and Loyalty Programs in 2026: Boosting Repeat Attendance and Steady Revenue","publisher":"Ticket Fairy Promoter Blog (ticketing vendor)","url":"https://www.ticketfairy.com/blog/venue-membership-loyalty-programs-in-2026-boosting-repeat-attendance-and-steady-revenue/","mla":"\"Venue Membership and Loyalty Programs in 2026.\" Ticket Fairy, 17 Jan. 2026, ticketfairy.com/blog/venue-membership-loyalty-programs-in-2026-boosting-repeat-attendance-and-steady-revenue.","published":"Jan. 17, 2026 (updated March 11, 2026)","accessed":"2026-11-10","ok":true},{"id":"REV-S18","title":"Find and reserve parking near The Gulch","publisher":"SpotHero","url":"https://spothero.com/destination/nashville/the-gulch-parking","mla":"SpotHero. \"Find and Reserve Parking near The Gulch.\" spothero.com/destination/nashville/the-gulch-parking.","published":"undated (footer 2026)","accessed":"2026-11-10","ok":true},{"id":"REV-S19","title":"Serving Up Success: Modern Venue Food & Beverage Strategies for 2026","publisher":"Ticket Fairy Promoter Blog (ticketing vendor)","url":"https://www.ticketfairy.com/blog/serving-up-success-modern-venue-food-beverage-strategies-for-2026","mla":"\"Serving Up Success: Modern Venue Food & Beverage Strategies for 2026.\" Ticket Fairy, 8 Jan. 2026, ticketfairy.com/blog/serving-up-success-modern-venue-food-beverage-strategies-for-2026.","published":"Jan. 8, 2026 (updated April 18, 2026)","accessed":"2026-11-10","ok":true},{"id":"REV-S20","title":"Bar Revenue Per Head: How Independent Venues Can Increase Their Most Profitable Revenue Stream","publisher":"Venalyze (The Venalyze Team; venue analytics vendor)","url":"https://venalyze-website.web.app/insights/venue-bar-revenue-optimization","mla":"The Venalyze Team. \"Bar Revenue Per Head: How Independent Venues Can Increase Their Most Profitable Revenue Stream.\" Venalyze, 22 June 2025, venalyze-website.web.app/insights/venue-bar-revenue-optimization.","published":"June 22, 2025","accessed":"2026-11-10","ok":true},{"id":"REV-S21","title":"Nashville Venue GM Defends Taking Cut Of Artist Merch Sales","publisher":"Whiskey Riff","url":"https://www.whiskeyriff.com/2023/12/10/nashville-venue-gm-defends-taking-cut-of-artist-merch-sales-just-another-way-to-make-revenue/","mla":"\"Nashville Venue GM Defends Taking Cut of Artist Merch Sales.\" Whiskey Riff, 10 Dec. 2023, whiskeyriff.com/2023/12/10/nashville-venue-gm-defends-taking-cut-of-artist-merch-sales-just-another-way-to-make-revenue/.","published":"Dec. 10, 2023","accessed":"2026-11-10","ok":true},{"id":"REV-S28","title":"Memberships (Elsewhere)","publisher":"Elsewhere (Brooklyn venue)","url":"https://web.elsewhere.club/pages/memberships","mla":"Elsewhere. \"Memberships.\" web.elsewhere.club/pages/memberships.","published":"current page (redirected from elsewhere.club/membership)","accessed":"2026-11-10","ok":true},{"id":"REV-S30","title":"Market Report: UK Grassroots Music Venues in Numbers (summary of the Music Venue Trust Annual Report 2025)","publisher":"VIP-Booking News (secondary summary)","url":"https://vip-booking.com/news/ReadNews/General/9183/market-report-uk-grassroots-music-venues-in-numbers","mla":"\"Market Report: UK Grassroots Music Venues in Numbers.\" VIP-Booking, 26 Jan. 2026, vip-booking.com/news/ReadNews/General/9183/market-report-uk-grassroots-music-venues-in-numbers.","published":"Jan. 26, 2026","accessed":"2026-11-10","ok":true},{"id":"REV-S31","title":"More than half of UK grassroots music venues failed to make a profit in 2025","publisher":"Mixmag","url":"https://mixmag.net/read/more-than-half-uk-grassroots-music-venues-failed-make-profit-2025-news","mla":"\"More Than Half of UK Grassroots Music Venues Failed to Make a Profit in 2025.\" Mixmag, 21 Jan. 2026, mixmag.net/read/more-than-half-uk-grassroots-music-venues-failed-make-profit-2025-news.","published":"Jan. 21, 2026","accessed":"2026-11-10","ok":true},{"id":"REV-S32","title":"Most independent music venues do not turn a profit, finds new study","publisher":"The Needle Drop","url":"https://theneedledrop.com/news/most-independent-music-venues-do-not-turn-a-profit/","mla":"\"Most Independent Music Venues Do Not Turn a Profit, Finds New Study.\" The Needle Drop, 25 June 2025, theneedledrop.com/news/most-independent-music-venues-do-not-turn-a-profit/.","published":"June 25 (year not visible on the page; image path suggests 2025)","accessed":"2026-11-10","ok":true},{"id":"REV-S33","title":"Avoiding Pay-to-Play in Beer Festivals: Ethical Sponsor-Brewery Agreements","publisher":"Ticket Fairy Promoter Blog (ticketing vendor)","url":"https://www.ticketfairy.com/blog/avoiding-pay-to-play-in-beer-festivals-ethical-sponsor-brewery-agreements","mla":"\"Avoiding Pay-to-Play in Beer Festivals: Ethical Sponsor-Brewery Agreements.\" Ticket Fairy, 23 Aug. 2025, ticketfairy.com/blog/avoiding-pay-to-play-in-beer-festivals-ethical-sponsor-brewery-agreements.","published":"Aug. 23, 2025 (updated Jan. 22, 2026)","accessed":"2026-11-10","ok":true},{"id":"REV-S37","title":"The Bar Tab Used to Pay for Live Music. Clearly, It Doesn't Anymore.","publisher":"Hypebot (Hypebot Editorial Desk)","url":"https://www.hypebot.com/the-bar-tab-used-to-pay-for-live-music-clearly-it-doesnt-anymore","mla":"\"The Bar Tab Used to Pay for Live Music. Clearly, It Doesn't Anymore.\" Hypebot, 8 July 2026, hypebot.com/the-bar-tab-used-to-pay-for-live-music-clearly-it-doesnt-anymore.","published":"July 8, 2026","accessed":"2026-11-10","ok":true},{"id":"REV-S38","title":"Music City Morphs To Meet Demand (Nashville Market Focus)","publisher":"Pollstar (Wendy Pearl)","url":"https://news.pollstar.com/2025/08/22/music-city-morphs-to-meet-demand-nashville-market-focus/","mla":"Pearl, Wendy. \"Music City Morphs To Meet Demand (Nashville Market Focus).\" Pollstar, 22 Aug. 2025, news.pollstar.com/2025/08/22/music-city-morphs-to-meet-demand-nashville-market-focus/.","published":"Aug. 22, 2025","accessed":"2026-11-10","ok":true},{"id":"REV-S43","title":"Do you have a coat check at the theater? (Fox Theater Oakland)","publisher":"Fox Theater Oakland (venue site)","url":"https://thefoxoakland.com/q-do-you-have-a-coat-check-at-the-theater/","mla":"\"Q: Do You Have a Coat Check at the Theater?\" The Fox Theater Oakland, thefoxoakland.com/q-do-you-have-a-coat-check-at-the-theater/. Accessed 10 Nov. 2026.","published":"undated","accessed":"2026-11-10","ok":true},{"id":"REV-S47","title":"Only 1 in 4 of Chicago's indie music venues is profitable","publisher":"WBEZ Chicago (Selena Fragassi)","url":"https://www.wbez.org/music/2026/02/03/chicago-indie-venues-health-metro-ramova-salt-shed","mla":"Fragassi, Selena. \"Only 1 in 4 of Chicago's Indie Music Venues Is Profitable.\" WBEZ Chicago, 3 Feb. 2026, wbez.org/music/2026/02/03/chicago-indie-venues-health-metro-ramova-salt-shed.","published":"Feb. 3, 2026","accessed":"2026-11-10","ok":true},{"id":"REV-S50","title":"How Nashville, Tennessee is championing independent music venues as essential for cultural and economic prosperity","publisher":"Brookings Institution (Michael Fichman and Diana Raiselis)","url":"https://www.brookings.edu/articles/how-nashville-tennessee-is-championing-independent-music-venues-as-essential-for-cultural-and-economic-prosperity/","mla":"Fichman, Michael, and Diana Raiselis. \"How Nashville, Tennessee Is Championing Independent Music Venues as Essential for Cultural and Economic Prosperity.\" Brookings Institution, 5 Sept. 2025, brookings.edu/articles/how-nashville-tennessee-is-championing-independent-music-venues-as-essential-for-cultural-and-economic-prosperity/.","published":"Sept. 5, 2025","accessed":"2026-11-10","ok":true}],"facts":[{"id":"FIN-F01","claim":"The bank prime loan rate was 7.00 percent on Nov. 6, 2026 (Federal Reserve H.15, released Nov. 9, 2026).","value":7,"base":"percent per year (annual rate, the base for variable-rate SBA loans)","year":2026,"sourceId":"FIN-S01"},{"id":"FIN-F04","claim":"At a 7.00 percent prime rate those caps work out to 13.50 percent ($50,000 or less), 13.00 percent ($50,001 to $250,000), 11.50 percent ($250,001 to $350,000) and 10.00 percent (over $350,000).","value":"13.50 / 13.00 / 11.50 / 10.00 percent","base":"percent per year, variable-rate cap","year":2026,"sourceId":"FIN-S01"},{"id":"FIN-F65","claim":"The course's break-even method, as pasted from the Canvas simulator: beginning balance = startup capital minus startup costs (a negative balance is the outstanding debt) on an opening date; each month the ending balance = the beginning balance + monthly revenue - monthly expenses, and it becomes the next month's beginning balance; BREAK EVEN is the first month the balance is zero or above, and it is reported as a date.","value":"ending = beginning + revenue - expenses; break-even = first balance >= $0","base":"dollars; balance is cumulative; one row per month","year":2026,"sourceId":"FIN-S44"},{"id":"FIN-F66","claim":"The paste's worked example, month by month (computed by script): startup capital $500,000, startup costs $600,000, beginning balance -$100,000 on Jan 1; revenue $60,000 and expenses $50,000 a month net +$10,000; ending balances after months 1 to 10 are -$90,000, -$80,000, -$70,000, -$60,000, -$50,000, -$40,000, -$30,000, -$20,000, -$10,000, $0. The balance reaches $0 at the end of month 10, which is the beginning of month 11, and the paste prints \"Nov 1 ... BREAK EVEN\": opening date plus 10 months.","value":null,"base":"dollars; months","year":2026,"sourceId":"FIN-S44"},{"id":"NM-F01","claim":"Artist and booking fees were about 31% of independent stages' total expenses in 2024, the largest single expense line.","value":31,"base":"percent of total expenses","year":2024,"sourceId":"NM-S01"},{"id":"NM-F02","claim":"Full- and part-time employees were about 26% of total expenses in 2024, the second-largest line.","value":26,"base":"percent of total expenses","year":2024,"sourceId":"NM-S01"},{"id":"NM-F03","claim":"Artists and staff together took about 57 cents of every expense dollar (31% + 26%), which NIVA describes as more than half going to people.","value":57,"base":"percent of total expenses (31 + 26, derived sum of two printed figures)","year":2024,"sourceId":"NM-S01"},{"id":"NM-F04","claim":"All other costs were about 10% of expenses.","value":10,"base":"percent of total expenses","year":2024,"sourceId":"NM-S01"},{"id":"NM-F05","claim":"Facility and rent were about 9% of expenses.","value":9,"base":"percent of total expenses","year":2024,"sourceId":"NM-S01"},{"id":"NM-F06","claim":"Alcohol and other beverages (cost of the stock) were about 7% of expenses.","value":7,"base":"percent of total expenses","year":2024,"sourceId":"NM-S01"},{"id":"NM-F07","claim":"Maintenance was about 4% of expenses.","value":4,"base":"percent of total expenses","year":2024,"sourceId":"NM-S01"},{"id":"NM-F08","claim":"Insurance was about 4% of expenses.","value":4,"base":"percent of total expenses","year":2024,"sourceId":"NM-S01"},{"id":"NM-F09","claim":"Food (cost of the stock) was about 3% of expenses.","value":3,"base":"percent of total expenses","year":2024,"sourceId":"NM-S01"},{"id":"NM-F10","claim":"Government taxes, licenses and fees were about 2% of expenses.","value":2,"base":"percent of total expenses","year":2024,"sourceId":"NM-S01"},{"id":"NM-F102","claim":"NIVA's State of Live report has a box headed 'Average national profit margin' that contains only the 64%-not-profitable breakdown (42% hanging on, 22% struggling); it prints no margin percentage and no total revenue or expense in dollars anywhere in its 12 pages.","value":"no margin figure printed","base":"absence of a figure","year":2024,"sourceId":"NM-S01"},{"id":"NM-F11","claim":"Temp agencies were about 1% of expenses.","value":1,"base":"percent of total expenses","year":2024,"sourceId":"NM-S01"},{"id":"NM-F12","claim":"Performing rights organization (PRO) fees were about 1% of expenses.","value":1,"base":"percent of total expenses","year":2024,"sourceId":"NM-S01"},{"id":"NM-F13","claim":"The printed expense labels add to 98%, not 100%, because they are rounded.","value":98,"base":"sum of the printed pie labels (percent of expenses)","year":2024,"sourceId":"NM-S01"},{"id":"NM-F14","claim":"Admissions, tickets and cover (including all fees) were about 46% of total revenue in 2024.","value":46,"base":"percent of total revenue","year":2024,"sourceId":"NM-S01"},{"id":"NM-F15","claim":"Alcohol and other beverages were about 25% of total revenue.","value":25,"base":"percent of total revenue","year":2024,"sourceId":"NM-S01"},{"id":"NM-F16","claim":"Donations and grants were about 10% of total revenue.","value":10,"base":"percent of total revenue","year":2024,"sourceId":"NM-S01"},{"id":"NM-F17","claim":"All other revenues were about 8% of total revenue.","value":8,"base":"percent of total revenue","year":2024,"sourceId":"NM-S01"},{"id":"NM-F18","claim":"Food was about 6% of total revenue.","value":6,"base":"percent of total revenue","year":2024,"sourceId":"NM-S01"},{"id":"NM-F19","claim":"Sponsorships (promotional) were about 4% of total revenue.","value":4,"base":"percent of total revenue","year":2024,"sourceId":"NM-S01"},{"id":"NM-F20","claim":"Merchandise was about 2% of total revenue.","value":2,"base":"percent of total revenue","year":2024,"sourceId":"NM-S01"},{"id":"NM-F25","claim":"About 36% of independent stages were profitable in 2024 (the complement of 64%).","value":36,"base":"percent of stages (share of independent stages; a count share, not a dollar share) (derived: 100 minus 64)","year":2024,"sourceId":"NM-S01"},{"id":"NM-F31","claim":"The average independent venue had shows on 143 days in 2024.","value":143,"base":"days per year with shows, average per venue","year":2024,"sourceId":"NM-S01"},{"id":"NM-F37","claim":"The median venue employs about 20 people.","value":20,"base":"median employees per venue","year":2024,"sourceId":"NM-S01"},{"id":"NM-F62","claim":"Northern Ireland had 17 active, dedicated grassroots music venues (GMVs) in Music Venue Trust's 2025 data, and 41.2% of them operated as not-for-profit organisations.","value":"17 venues; 41.2% not-for-profit","base":"count of venues; percent of venues","year":2025,"sourceId":"NM-S17"},{"id":"NM-F64","claim":"In 2025 the 17 NI venues reported GBP 11.85M contributed to the economy, total expenditure of GBP 11.34M and a combined gross profit of GBP 516,698 across all venues.","value":"GBP 11.85M; GBP 11.34M; GBP 516,698","base":"pounds sterling per year, all 17 NI venues combined","year":2025,"sourceId":"NM-S17"},{"id":"NM-F65","claim":"NI live-music activity generated GBP 3.8M of income but cost GBP 5.43M, a GBP 1.63M subsidy that the venues paid to sustain programming.","value":"GBP 3.8M income; GBP 5.43M expenditure; GBP 1.63M gap","base":"pounds sterling per year, all 17 NI venues, live-music activity only","year":2025,"sourceId":"NM-S17"},{"id":"NM-F67","claim":"At the day sheet's rate of $1.36 per pound, MVT's NI pounds reproduce the day sheet's dollars: GBP 3.8M is $5.17M, GBP 5.43M is $7.38M, GBP 516,698 is $702,709, and the implied GBP 11,853,844 is $16,121,228. The gap, GBP 1.63M, is $2.22M at that rate; the day sheet's $2.21M is the difference of the two rounded dollar figures.","value":"$5.17M; $7.38M; $702,709; $16.12M; $2.22M","base":"US dollars per year at $1.36 = GBP 1","year":2025,"sourceId":"NM-S17"},{"id":"NM-F70","claim":"Northern Ireland's combined gross profit was about 4.4% of total income (GBP 516,698 over about GBP 11.85M): roughly four cents per dollar of income.","value":"4.4%","base":"percent of total income (derived)","year":2025,"sourceId":"NM-S17"},{"id":"SIB-F66","claim":"31% of stages feel all-or-nothing tour deals hurt their ability to book artists.","value":31,"base":"percent of respondents (June 2025 original) or of stages (Oct 2025 re-issue)","year":2024,"sourceId":"NM-S01"}]}}}